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Jeep India has launched the Wrangler Willys '41 Special Edition at a starting price of Rs 73.16 lakh (ex-showroom). The Willys '41 Special Edition is essentially a cosmetic package of the Wrangler Rubicon that pays homage to the brand’s legendary 1941 military roots.
Available in just 30 units across India, the exclusive model is targeted at off-road enthusiasts and Jeep purists who value a strong connection to heritage, performance, and individuality.
Inspired by the original Willys Jeep that served in World War II, the Willys '41 stands out with a new “1941 Military Green” colour and an exclusive 1941 hood decal. The colour is debuting for the first time in India and will be reserved solely for this special edition, further underlining its uniqueness.
The Wrangler Willys ’41 Special Edition retains its existing mechanical setup, featuring a 2.0-litre four-cylinder turbo-petrol engine that delivers 270hp and 400Nm of torque. It comes paired with an 8-speed automatic transmission and a full-time 4x4 drivetrain.
Built on the Rubicon variant, the Willys '41 Special Edition is loaded with practical and premium upgrades, including power-operated side steps, all-weather floor mats, grab handles for front and rear passengers, and front and rear digital video recorders. Jeep is also offering an optional adventure pack comprising a roof carrier with integrated side steps and a Sunrider roof. Priced at Rs 1.51 lakh over the standard Rubicon variant, with the adventure package available for an additional Rs 4.56 lakh.
“This special edition is more than just a vehicle—it’s a tribute to Jeep’s timeless legacy of freedom, adventure, and authenticity,” said Kumar Priyesh, Brand Director, Jeep India. “The Willys '41 Edition blends rugged heritage with modern flair, offering an unmatched experience for passionate Jeepers.”
The Wrangler Willys '41 Special Edition is now available at Jeep dealerships across India for a limited time.
India Today
