For me forget the sales part.
How many of us get considerably get the feeling that because of sales man / girl‘s influential authority I purchased the car?
Many of the times we visit the sales offices with prejudice mind and complete the formalities.
I got a compliment from Sales person of FIAT that "Sir Fiat Buyers are more knowledgeable than us’’
Fiat just needs to be perfect enough in after sales services and spare part management.
So that owners will not feel that they are from Mars.
I strongly feel that they should come up with more cars in India.
Many of the time people talks that only Punto n Line huh just two cars (considering Palio is phased out)
No SUV no entry level car makes huge lot of difference.
Fiat should target the common mass with the help of lavish showrooms along with independent establishment of after sales service.
That is the best tac tik sales people use when they know either the person is not going to buy their car or just passing his time and in turn wasting his. Because moment he surrenders, people think they have great knowledge about the subject. Sales person can actually judge the person by his question and interest. (completely personal opinion).
As far as Fiat is concerned, I like there cars and would definitely like to own one but after paying 6 or 7 lakhs. What would I be getting ?
a) Interiors are in bad shape or do not justify paying such a huge about of money.
b) After sales support, hmmm I cannot comment much as I have not experienced it but people says it is bad. So word of mouth wins here.
c) No efforts being made my the company as such to sell their cars, literally no efforts. (Again personal opinion)
d) Low ground clearance and higher wheelbase of Punto makes it touch on almost every hump in the city.
So according to me they have to literally stretch their socks and start thinking about it.
Ofcourse, tie up with TATA should be a "TATA" (bye bye)