Tata Punch (HBX): New Micro SUV


Nairrk

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Tata Punch Micro SUV Unveiled

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The Tata Punch has been finally unveiled in India and the carmaker has already started accepting booking for a token amount of up to ₹ 21,000. It's the first Tata SUV underpinned by the ALFA-ARC (Agile Light Flexible Advanced Architecture) platform and is based on the brand's Impact 2.0 design language. The price announcement is likely to happen around festive season and it will be positioned below the Nexon subcompact SUV in the line-up. The production version has not deviated much from the HBX concept showcased at the Auto Expo 2020 and the Punch looks like the baby Safari especially with its aggressive front end that features Tata's signature split lighting design.

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Nairrk

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More images (features)

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16" diamond cut alloy wheels​


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90 degree opening doors


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Body coloured airvents


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D cut steering wheel


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Eye catching dashboard


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Cladding on doors, wheel arches and sill cladding


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Premium upholstry with Tri arrow design


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Projector headlamps & LED DRLs


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Rear flat floor

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Signature humanity line

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Signature LED tail lamps


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Stylish roof rails
 

Nairrk

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Tata Punch Micro SUV Launch Date Revealed

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The Tata Punch micro SUV was officially unveiled today and Tata confirms that prices of the Punch will be announced on October 20, 2021, in a couple of weeks from now. The Tata Punch will go up against the likes of the Maruti Suzuki S-Press and the Renault Kwid once it is launched. We expect that the prices of the Tata Punch will be in line with the prices of the Tata Altroz. Bookings for the Tata Punch begin today onwards and customers can book the car online or at a Tata dealership for a payment of ₹ 21,000.

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Well Looking at the features and presentation of Punch by tata motors, This car has all the car under sub 10L category. The space, the power, the stance, the GC, features, the safety. Infact if priced well (which i expect them to, it will surely lure nexon buyers as well. So i see it being targetted at all the car segments. under 10L. SUV is an aspirational vehicle. Mind you punch is almost as big as nexon, only a few MM difference.and its presumably priced very reasonable. So it has all the ingredients of tp 10 seller Month on month for Tata. What MnM did with XUV700 where they have literally decimated the competition in high SUV segment, Punch (i Hope ) will do that in the sub10L segment.
 

350Z

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Tata Motors has unveiled the much-awaited “Punch” sub-compact SUV. Its bookings are open across India, online as well as at the dealerships, for Rs.21,000.

The Punch will be available with choice of Manual and Automated-Manual Transmission, 7 color options and customization packs (Rhythm & Dazzle) to match individual taste.

Unlike industry practice of trims, Punch will be made available in four distinct personas: Pure, Adventure, Accomplished and Creative, to cater to the varied lifestyle of customers.

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Press Release:
Tata Motors, India’s leading automobile brand, today unveiled India’s first sub-compact SUV, the Tata PUNCH. The latest addition to Tata Motor’s popular ‘New Forever’ range of cars and SUVs, the PUNCH reinforces the four core pillars that define all Tata SUVs- Stunning Design, Versatile and Engaging Performance, Roomy and Spacious Interiors, and Absolute Safety.

Available in 4 distinct personas with both Manual (MT) and Automatic (AMT) transmission options along with customisation packs to match your distinctive lifestyle, the Tata PUNCH offers the agility of a hatchback and all key capabilities of a true SUV. Customers can start booking their choice of the Tata PUNCH persona on the Tata Motors website and across its wide network of over 1,000 showrooms across the country for just Rs. 21,000/-.

Rich innovations as industry ‘Firsts’
  • India’s first Sub-Compact SUV, offers the agility of a hatch with the DNA of an SUV
  • Advanced AMT with unique TractionPro Mode, enables a breezy drive through treacherous driving conditions
  • Brake Sway Control - detects the tendency of instability during abrupt braking before the ABS kicks in to avoid vehicle swaying from the driving path
  • Signature 90° opening doors - for easy ingress egress
Adopting a new age, human centric approach that goes beyond the conventional industry practice of trims, the PUNCH is designed and made available in 4 distinct personas- Pure, Adventure, Accomplished and Creative, to cater to the varied lifestyle of its customers. In addition to the personas, customers can mark their PUNCH by choosing from 7 vibrant colours and further personalize it with the Rhythm and Dazzle customization packs, in tune with their lifestyle.

Tata Motors Design Studios in India, UK, and Italy collaborated to develop this unique vehicle to herald the creation of an entirely new category - the sub-compact SUV, to address a growing customer need for a small in size but large in space SUV.

Built on the proven and modern Agile Light Flexible Advanced (ALFA) Architecture, the PUNCH incorporate several industry first innovations to enhance both functionality and driving pleasure. Its tall stance, high ground clearance and commanding driving position provide an exhilarating driving experience even while navigating all the unexpected challenges that Indian roads offer. The class leading comfort, advanced infotainment and connectivity match the high expectations of the discerning Indian car-buyers.

Engineered at Tata Motors’ state-of-the-art manufacturing facility in Pune, with more than 90% automation in the weld line incorporating some of the latest welding and joinery technologies, the Tata PUNCH is carefully engineered to offer the best ride on rough surfaces. It has been extensively tested over 2 million km using more than 150 prototypes through some of harshest terrains stretching from the hot and arid environs of Rajasthan to the high altitude and extremely cold and tough terrains of Ladakh from temperatures ranging from -10°C to +50°C and at altitudes up to 18,000ft.

Unveiling the stunning, bold SUV, Mr. Martin Uhlarik, Global Head of Design, Tata Motors Limited, said: “The PUNCH has been developed by our three design studios in India, UK, and Italy. Over 140 design personnel participated in this project, producing hundreds of sketches, a number of design proposals and models that has ultimately led to this Stunning and Bold SUV, which we are extremely delighted to unveil today. We have designed a unique whitespace sub-compact SUV which carries forward the same authenticity of Tata SUVs. Its muscular surfacing and an athletic look make a perfect amalgamation for a tough SUV, living up to its bigger siblings. Intelligently designed in a compact footprint, it will be a high impact SUV and will redefine this crowded market. It is bold, young, modern yet robust, compact yet practical, tough yet playful and exudes true expression of confidence and individuality.”

Showcasing the first SUV from ALFA Architecture, Mr. Anand Kulkarni, Vice President, Product Line Head, ALFA Architecture and Passenger Electric Vehicles, Tata Motors Limited, said: “All our researches clearly showed that customers needed a small SUV. The most important criteria to meet this performance requirement was to start with a fundamentally strong & robust platform. The proven, state-of-the-art ALFA Architecture has the capabilities to deliver different body styles with outstanding build quality, delivering unmatched safety credentials. The success of Altroz is a testament to these capabilities. The PUNCH is our first SUV offering from the ALFA Architecture and despite being designed in a compact footprint it meets all the key capabilities of a true SUV- tall stance, high ground clearance and commanding driving position that customers would expect from a SUV to navigate all the unexpected challenges that Indian roads have to offer.”

Redefining the SUV market with a new whitespace product, Mr. Rajan Amba, Vice-President, Sales, Marketing & Customer Care, PVBU, Tata Motors, said: “SUVs today have gone way beyond their mere size. Customers today are seeking a complete package that comes enhanced with stylish looks, spacious interiors, high ground clearance, superlative drive experience, connected features and class-leading safety. Keeping these in mind, we wanted to create a one-of-its-kind product that embodies the true spirit of Tata SUVs, while also being versatile, rugged and youthful in nature. We are excited to introduce our dynamic sub-compact SUV, the Tata PUNCH - a multifaceted and multi-talented vehicle designed in four unique personas - Pure, Adventure, Accomplished and the Creative, each catering to different customer groups. With several industry and segment first features, we are convinced that the PUNCH will match the high expectations of the discerning Indian car-buyers.”
Drive Safe,
350Z
 
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Just read in some article, Tata has high expectation from Punch
1. expecting to manufacture around 8000 Punches in Oct 2021
2. Plan to manufacture 35000 to 37000 vehicles in Oct. this has never been done by Tata, Ever. highest in their history.
3. Expectiing wholesales around 35000 Vehicles every month. (30 to 35 K Vehicles per month is fantastic progress and looks pretty doable by Tata)
4. Pune plant due to punch may begin the 3rd shift. This is for the first time the plant will work in 3rd shift in last decade.
5. Priced between 5 -7 Lacs. which will be a very very sweet spot for a SUV as big as Nexon and as loaded as Nexon. has full potential to take the market by storm and will well punch on way above its weight.

Just hope the ASS dont deliver the sucker punch to the punch.

Source: Tata Motors: Tata Motors PV business aims record output, to break into profit in FY23, Auto News, ET Auto (indiatimes.com)
 
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drove to tata motors in tata zest to dealers and did TD of tata punch.

Found it less spacious than my zest.

But the engine was quite smooth and responsive vs my zest . Dunno why ?

All in all tata punch is a looker and i have booked accomplished mt white colour. Waiting for the prices to reveal
 
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TATA had already given a hint that PUNCH carries the highest level of safety in the brochure released during the initial launch claiming that it has "the highest level of safety ratings". But child safety may also hit a 4 star as the car is fixed with ISO FIX child locks all from the base variants too.
That was the only cause that the NEXON lost out to XUV3OO despite scoring a 5 star rating in GNCAP crash test.
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350Z

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Tata Punch will launch on 18th October, starting at 11:00 AM. Sharing the link to live webcast.


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Drive Safe,
350Z
 

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