Mercedes-Benz India: Facts & Figures


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Mercedes-Benz India has achieved its best ever H1 in India with record sales of 8,528 units (H1 2022: 7,573). The company continues to witness demand for the Top-End Vehicle portfolio which grew by 54%.
  • Mercedes-Benz India retailed a record 8,528 units in the January - June 2023 period, registering a 13% YoY growth.
  • The total order bank of Mercedes-Benz India as of June 2023 is 3,500+ units (without the GLC SUV).
  • The E-Class Long Wheelbase (LWB) remained the single highest selling model for Mercedes-Benz India.
  • The GLE becomes the highest selling SUV for Mercedes-Benz India followed by the GLA SUV in H1 2023.
  • There's also a very high demand for the GLS, S-Class, S-Class Maybach, GLS Maybach and AMG G 63 in particular.
  • Mercedes-Benz India’s BEV portfolio grew 10 times in H1 2023 with the introduction of the EQB and EQS luxury BEVs.
  • Mercedes-Benz has confirmed that the new generation GLC will be launched in India in Q3 2023.

Mercedes-Benz-India-Sales-Milestone.jpg

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Mercedes-Benz India today announced the strong sales momentum in the January-September 2023 period, delivering 12,768 new cars to customers (opposed to 11,469 units from Jan-Sep 2022):
  • Mercedes-Benz India witnessed robust sales performance for the ‘Core Luxury’ segment comprising key products like C-Class, E-Class LWB, GLC and GLE.
  • There's a high demand for TEVs comprising S-Class, Mercedes-Maybach, AMGs and EQS in Jan-Sep 2023, that grew up to 22%, comprising 25% of YTD sales.
  • The company is currently experiencing a supply-chain bottleneck, which is causing constrained availability of the key SUVs such as the GLA, GLC, and GLS.
  • Mercedes-Benz has also collaborated with NMACC to offer its customers exclusive experiences from the world of art, culture, fashion and luxury.
  • The collaboration was complemented with the exclusive unveiling of the rare and exclusive ‘Vision Mercedes-Maybach 6’ for the very first time in India.
Vision-Mercedes-Maybach-6-India .jpeg

Vision-Mercedes-Maybach-6  .jpg

Vision-Mercedes-Maybach-6-Side.jpeg

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Mercedes-Benz India has appointed Amrit Baid as Head of Marketing and Customer Journey from 1st February 2024.
  • Amrit is currently associated with Region Overseas Marketing team of Mercedes-Benz Malaysia, in Kuala Lumpur.
  • He succeeds Pradeep Srinivas who moves to Mercedes-Benz AG Headquarters, taking up a global role as Manager Digital Marketing Solutions & Data Analytics at Mercedes-Benz Digital unit.
  • Pradeep Srinivas began his Mercedes-Benz career in 2011, responsible for the Marketing function. During his tenure, he rolled out online sales which became the foundation for new online sales approaches.
  • Amrit Baid began his career with Mercedes-Benz India in 2013 under the aegis of the CAReer program. He executed several successful brand campaigns, supported the launch of multiple products and more.
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Mercedes-Benz recorded its best ever year in its history in India with 17,408 units (+10%).
  • This achievement is complemented with highest ever H2 sales (8,880 units) and highest ever Q4 sales (4640 units).
  • Mercedes-Benz has planned an investment of INR 200 crores in 2024 towards manufacturing operations, new product startups and digitization of manufacturing process.
  • The total investment of Mercedes-Benz India is at INR 3000+ crores on 30th year of Indian operations.
  • The German automaker will setup 20 new workshops in 10 new cities in 2024 including Jammu, Kanpur, Udaipur, Amritsar, Patna, Valsad, Agra, Kannur, Kottayam etc.
  • Mercedes-Benz has scheduled to launch 12+ new products in 2024 across portfolio including ICE and 3 new BEVs. The 50% of new launches will be in the top-end vehicle segment.
Mercedes-Benz India Leadership at Annual Press Conference .JPG

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Mercedes-Benz today inaugurated the first MAR20X Sales facility in Nagpur. It is the first of 25 facilities in India, transitioning to Mercedes-Benz’s world-class MAR20X luxury showroom format in 2024.
  • Mercedes-Benz Central Star MAR20X Showroom features Exclusive Customer Lounge, Exclusive EV Corner, Dedicated Delivery Bay, Hospitality Counter, Shop Wall for Boutique display and Sample Studio.
  • The showroom is spread across 3,000 sq.ft. The 2S Service facility features 6 PMGR bays, 5 Body & Paint bays and one interactive bay catering to 1500+ customers in the important Vidarbha region.

Santosh Iyer, MD & CEO, Mercedes-Benz India & K S Cheema, Chairman and MD of Garnet Motors at ...JPG

Mercedes-Benz Central Star MAR20X Showroom in Nagpur_1 .JPG

Mercedes-Benz Central Star MAR20X Showroom in Nagpur_2 .JPG

Mercedes-Benz Central Star MAR20X Showroom in Nagpur_3 .JPG

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