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LML has signed 50 dealerships across different regions of India as a part of its first phase of retail expansion ahead of the upcoming launch of LML Star electric scooter.
Drive Safe,
350Z
- The company aims to achieve a nationwide network of 100+ LML exclusive dealerships across the country in the second phase of expansion i.e. Q2 FY 2023-24.
- The expansion is strategized and planned on the DODO model (Dealer Owned Dealer Operated) wherein the dealer is responsible as an owner and operator of the experience center.
- The brand is currently focusing on building a well-knitted ecosystem of EV channel partners across the length and breadth of the country before the launch of more new niche products.
- LML has also recently introduced a dedicated dealership program that aims to build strong relations with dealers and train them to meet industry competencies for delivering standardized services.
- This program offers various advantages (such as dedicated mentors) that bring along ample opportunities for the dealers to outperform and grow the business in their respective zones.
Drive Safe,
350Z