Ather Energy began deliveries of their flagship scooter Ather 450 today in Chennai. The week will see nearly 100 scooters being delivered to Chennai consumers, along with the new compact home charger, Ather Dot. Mr. Tarun Mehta, Co-founder & CEO handed over the keys to the enthusiastic owners at Ather Space, Chennai.
Ather has been investing in setting up fast charging infrastructure in Bengaluru & Chennai. Currently, Chennai has ten fast charging points and more will be added in the coming months. The company recently signed an MoU with the Chai Kings to add charging points to their 30 outlets across Chennai. EV owners will find the first couple of Ather Grid Points at Chai King outlets at Porur and Ekkattuthangal. With the multiple fast public chargers set up by Ather, 450 owners will have charging available both at home and free charging across the city until December 2019, enhancing their ownership experience and reducing range anxiety. Chennai EV owners can find charging points across the city, from Bikes & Burgers in Kolathur, to Forum Vijaya Mall, Vadapalani all the way to East Coast at Madras Square on ECR.
Ather Energy opened pre-orders in early July 2019 for Chennai. Pre-orders till December are full, and batch 3 is now open and one can get their Ather 450 in February - March '20. The company has been offering test rides at their experience centre, Ather Space in Nungambakkam. Space gives consumers an opportunity to get an in-depth look at the vehicle and its operation.
Prospective owners can place their orders through the company website and at Ather Space. Many customers are also leasing Ather 450 instead of outright purchase, a unique model introduced by Ather, the only B2C & two-wheeler company to do so in India. After Chennai, Ather is now gearing up to launch in Hyderabad, Pune, Delhi and Mumbai.
Ravneet Phokela, Chief Business Officer, Ather Energy says:
"Chennai has been very welcoming. The response for the consumers at the time of launch blew us away and we are looking forward to establishing ourselves in the city and servicing the strong demand for the Ather 450 in the coming months."
About Ather 450: The Ather 450 is designed for city riding conditions, with a top speed of 80 km/hr, a range of 75 km and one of the quickest accelerations of 3.9 seconds from 0-40 km/hr in the scooter category. Also, for the first time in the category, Ather 450 comes with parking assist, which allows riders to reverse into tight parking spots. The key differentiator of the Ather 450 is its intelligent features, seamless charging and ownership experience. The Ather 450 has a 7” touchscreen dashboard that allows onboard navigation with options of alternative routes and saved locations. It comes with the Ather app that enables push navigation from the phone to the vehicle dashboard, remote monitoring of the vehicle’s health and charge status. Finally, with the over-the-air (OTA) updates functionality, the vehicle can improve over time with continuous upgrades in addition to new features and functionalities.
About Ather: Ather Energy, India’s first intelligent electric vehicle manufacturer was founded in 2013 by IIT Madras alumni, Tarun Mehta, and Swapnil Jain. Backed by founders of Flipkart, Sachin Bansal & Binny Bansal, Hero Motocorp and Tiger Global. Ather Energy has designed India’s first truly intelligent electric scooter - Ather 450 - powered by a comprehensive public charging network, Ather Grid, built and designed in India. With 38 charging Points in Bengaluru and 14 charging Points in Chennai, Ather Grid is the largest fast-charging network for electric vehicles in the country. The company’s product line has won 30 awards in design, automotive and technology categories. With over 51 patent applications, 113 trademarks and 123 design registrations to its name, Ather Energy aims to provide consumers with the best possible ownership experience. Ather Energy currently operates in Bengaluru and Chennai and will expand to other major cities across the country.
