Unique & Creative Advertisements


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Re: Unique and Creative Advertisements Thread

That's innovative considering the metro line has the same name, but it will require more than gimmicks to sell a Skoda.They don't have a hatchback and they plan to gain 5% market share.I don't know what the guys at Skoda is smoking?!
 
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Re: Unique and Creative Advertisements Thread

That's innovative considering the metro line has the same name, but it will require more than gimmicks to sell a Skoda.They don't have a hatchback and they plan to gain 5% market share.I don't know what the guys at Skoda is smoking?!
The current market share of Skoda is less than 1% if I am not wrong.
 
Thread Starter #64

350Z

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Re: Unique and Creative Advertisements Thread

Not necessarily out of the box but definitely a nice ad from Volvo.

Volvo-Ad.jpg

Drive Safe,
350Z
 
Thread Starter #69

350Z

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Re: Unique and Creative Advertisements Thread

Saab's attack on Volvo in Sweden.

Saab-Volvo-Ad.jpg

Drive Safe,
350Z
 

Akash1886

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Re: Unique and Creative Advertisements

New Delhi, India, June 27, 2017 – After urging customers to make safety a priority with its campaign The Uncomfortable Question, Ford is back with another unique campaign – The UnSkippable highlighting how safety in Ford cars is unskippable.

The campaign innovation is built on the insight that suggests 76% of consumers skip the ads because it is an ingrained habit *– nearly equalling the percentage of consumers preferring other benefits over safety as per a recent Ford survey.

Continuing with the child protagonist from the Safety campaign, the new YouTube exclusive commercial extend the narrative with the young girl asking netizens if they were looking for the ‘Skip Ad’ button. The inability of users to skip the ad despite the urge to do so, however, leads to the revelation of safety being UnSkippable in Ford cars, delivering the message in a unique and thought provoking way.

The innovation draws from Ford’s focus on automotive safety and is an extension of recently launched television ad in which an anxious daughter questions her father on how will he ensure her safety in the rear seat? The confident father, being happy with his choice, assures the daughter with the proven safety credentials of his Ford EcoSport that boasts of six airbags for all-around protection.

Ford has an unparalleled focus on safety and it’s the only automaker to offer up to six across its product range. Other safety innovations in Ford cars include knee- airbags, robust passenger cage, ABS, EPAS, EBD, Ford MyKey and Emergency Assistance.

The ad will follow an integrated communication approach and optimally leverage all paid, owned and earned media channels including social, digital and mobile for the ad.
https://www.youtube.com/watch?v=oLJOVLqzHys

Video Credit: Ford India

Regards

Akash
 
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