Toyota Urban Cruiser Sub-4M SUV Launched


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After months of speculations, Toyota Kirloskar Motor has finally released the first teaser image of its first-ever compact SUV for India. Christened the ‘Urban Cruiser’ as we previously revealed, it will slot in the sub-four-metre SUV space to compete against Maruti Suzuki Vitara Brezza, Hyundai Venue, Tata Nexon, Ford EcoSport, Mahindra XUV300 and Honda WR-V.

The teaser image shows the presence of a shadowed Urban Cruiser with the hint of its 16-inch alloy wheels and Toyota badge grafted on to the twin horizontally slated front grille shown. It will resemble the Vitara Brezza in terms of dimensions and thus the ground clearance of 198 mm will likely be retained. The upright stance and tall pillars will remain similar to the Vitara Brezza.

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As for the interior, the Toyota Vitara Brezza will boast of features such as a large touchscreen infotainment system with Apple CarPlay and Android Auto connectivity, cloud-based functions, multi-functional steering wheel with mounted controls, automatic climate control and so on. It will be powered by a 1.5-litre four-cylinder K15B BSVI petrol engine with SHVS technology. It develops a maximum power output of 104.7 PS and 138 Nm of peak torque, and is paired with either a five-speed manual or a four-speed automatic transmission. Expect the price range of the Toyota Urban Cruiser to hover around Rs. 7 lakh to Rs. 11 lakh (ex-showroom).

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TSIVipul

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It will resemble the Vitara Brezza in terms of dimensions and thus the ground clearance of 198 mm will likely be retained.
That's how you dilute your brand for numbers.

Neither the Glanza is being loved any more, nor will this one be. People pay a higher sum for a Toyota because they want a TOYOTA; not a Maruti carrying the Toyota badge on the nose!
 

350Z

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Quick Update: Toyota Urban Cruiser bookings will open by end of this month and the launch is scheduled for this festive season. The theme for launch campaign is “Respect”.

Toyota-Urban-Cruiser-Launch-Campaign.jpg

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350Z
 
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That's how you dilute your brand for numbers.

Neither the Glanza is being loved any more, nor will this one be. People pay a higher sum for a Toyota because they want a TOYOTA; not a Maruti carrying the Toyota badge on the nose!
I completely agree with this statement. Toyota has a different perception in the market. The reliability of Toyota and Maruti are completely different.
Toyota is rock sold performance and Maruti is durability with easy availablity of spares.
 

350Z

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Bookings for Urban Cruiser will open from 22nd August through dealerships as well as online for Rs.11,000. Sharing some highlights about the car from official press release:
  • K-Series 1.5L, 4-Cylinder Petrol Engine. Option of Manual as well as Automatic Transmission.
  • AT variants will be equipped with Li-Ion Battery with an ISG- Integrated Starter Generator (Torque Assist, Regenerative Braking & Idle Start Stop).
  • Two Slat Wedge Cut Dynamic Grille with Chrome and Trapezoidal Foglamp Area.
  • Dual Chamber LED Projector Headlamps with dual function LED DRL-cum–indicators and LED fog lamps.
  • 16" Diamond Cut Alloy Wheels and exterior dual-tone color options including a unique brown shade.
  • 3 Year / 100K Kms Warranty. Extended benefits like express service of EM60, Warranty Extension and other services like WhatsApp communication.
  • Dual-Tone Dark Brown interiors, Smart Entry with Engine Push Start / Stop Button and Automatic Air Conditioner.
  • Smart Playcast touchscreen audio with Android Auto / Apple Carplay & Smartphone-based Navigation, Rain Sensing Wipers, Cruise Control and Electrochromic IRVM.

Toyota-Urban-Cruiser-Front.jpg

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350Z
 

TSIVipul

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Let me repeat:
"If Toyota will try to sell a Maruti, they won't be able to sell anything properly"

There is a huge difference of perception between the brands, the only benefit a customer will get is that they will get a best in class after sales service without having to visit the overcrowded service stations.
 

350Z

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Toyota has announced the “Respect Package” for consumers who’ve booked Urban Cruiser ahead of launch by providing them a “no-cost periodic maintenance” for 2-Years.

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350Z
 
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Toyota Urban Cruiser Subcompact SUV Launched In India; Prices Start At ₹ 8.40 Lakh


The Toyota Urban Cruiser subcompact SUV is launched in India and prices start from ₹ 8.40 lakh and go up to ₹ 11.30 lakh for the top-spec variant. All prices are ex-showroom, Delhi. There will be three trims on sale which are mid, high and premium and all of them will have manual and automatic variants. The deliveries of the Urban Cruiser subcompact SUV will begin mid-October onwards. The Urban Cruiser is based on the Maruti Suzuki Vitara Brezza and is the second model to come from the Suzuki Toyota partnership after the Toyota Glanza, which was based on the Maruti Suzuki Baleno. The Urban Cruiser is the smallest SUV from Toyota Kirloskar Motor on sale in India and this is the first instance of the company offering a model in the lucrative subcompact SUV space.


Toyota will offer safety features like dual-airbags, anti-lock braking system (ABS) with electronic brake-force distribution (EBD), rear parking sensors with rear view camera and ISOFIX child seat mounts among others as standard on the Urban Cruiser.


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Variant wise prices


FireShot Capture 084 - Toyota Urban Cruiser Subcompact SUV Launched In India; Prices Start A_ ...png

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