Tata Punch (HBX): New Micro SUV

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Tata Punch hits new milestone with 3 lakh units rolled out

The Tata Punch has achieved a new milestone as the automaker rolled out the 3,00,000th model from its production facility in Pune. The landmark production figure was achieved in over two years since the micro SUV first went on sale in October 2021. What’s also noteworthy to mention is that the Punch hit the one lakh sales milestone 10 months after its launch, followed by another 50,000 units in January 2022.

Sales boomed further with the two lakh sales milestone coming by May last year, while the three lakh production mark has been achieved in another nine months. The Tata Punch attracts about 10,000 units monthly and is Tata Motors’ second best-selling offering after the Nexon. The Punch has consistently featured on the top 10 selling cars month-on-month brushing shoulders with models like the Maruti Suzuki Wagon R, Dzire, Swift, Brezza, and Hyundai Creta, among others.

Image credit: Car&bike

 

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Tata Punch now has 22 variants, down from 28

Tata Motors has rationalised the Punch’s line-up by discontinuing some slow-selling trims like the Camo Edition and adding new top-spec Creative variants. The brand’s smallest SUV is now priced between Rs 6.13 lakh-10.20 lakh, and is available in a total of 22 variants; including 5-speed manual and AMT gearbox options, but excluding the five CNG trims.

Tata Punch variants discontinued in 2024
The Punch Camo Edition was introduced back in September 2022 on the mid-spec Adventure and Accomplished trims. Those trims got a new Foliage Green exterior paint shade (dual-tone finishes were available with a black or white roof), Camo badging and a few other minor cosmetic differences. The dashboard of the Punch Camo got a military green shade, while the seats were wrapped in a camouflage upholstery.

Dealer sources have revealed that the Punch Camo was a relatively slower-selling model, which is one reason for the removal of all eight Camo trims from the line-up. Also, special edition models such as the limited-run Kaziranga Edition, have, by definition, a limited shelf life.

Tata Punch variants in 2024
However, Tata Motors has added new variants to the Punch’s line-up – Creative MT and AMT. In addition, the company has rejigged the features available on range-topping Creative and Creative Flagship trims; the latter now gets dual-tone paint finishes as standard, while the former will get dual-tone options only with the model equipped with the sunroof – the Creative DT SR.

One can see from the table that while the base price of the Punch has increased by Rs 13,000, most other trims see an increase of Rs 10,000. Even with the increase, the Punch is still well-priced compared to the likes of the Hyundai Exter (Rs 6.13 lakh-10.28 lakh) and Citroen C3 (Rs 6.16 lakh-9.08 lakh).

All prices, ex-showroom, India

Autocar