Road Ahead For Volkswagen India


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SKODA India leads the VAG group for vision India - products lined up for 2020 and beyond.

Skoda has set itself an ambitious vision of 5% from its current share of less than 1% of the Indian market by 2025.

Will build cars on the localized MQB A0 Platform , thus making it in architecture like the global models and could be exported to designated countries as needed.
We believe that a localized MQB A0 platform as an optimal solution for us to break even our operation within an acceptable time-frame
Here are the products on the anvil:
1. The first models to be built on the Eco platform are due in 2020, with the initial one likely to be a five-seat, mid-size SUV to rival the Creta.

2.The next model is likely to be a mid-size sedan that could replace the VW Vento and Skoda Rapid - VW Virtus?

3. Skoda will finally get into the hatchback segment it had vacated since it discontinued the Fabia in 2013. However, this won’t happen till 2022 by which time VW will finally replace the Polo in India as well, but not before skipping the current generation (in Europe) altogether

The first phase of the product plan, VW and Skoda are expected to get three all-new models each. An SUV, a mid-size sedan and a premium hatchback.

For petrol expect the 1.0L TSI to be the chosen one, the diesel could be the toned down version of VW’s EA288 2.0-litre diesel.


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Volkswagen Inaugurates New Dealership In Mumbai

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Ready to start fresh in the Indian market with their India Project 2.0, Volkswagen inaugurated a new dealership facility in Mumbai – Volkswagen Mumbai West. The new facility located in Andheri West is a split facility offering Sales, Spares and Service along with a 20-service bays and state-of-the-art paint booth facility at the workshop. Further, it also includes a Das WeltAuto facility that caters to the pre-owned car buyers. With this new dealership, VW’s network now includes 117 showrooms and 115 workshops in 102 cities across India.

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Volkswagen Polo, Ameo, Vento special B&W Edition launched

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Volkswagen India has launched special edition of Polo, Vento and Ameo, with an aim to boost sales in new financial year. Called Black and White Edition, these come with new decals, badge and interiors.

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On the outside, the Black and White Edition Polo, Ameo and Vento get body graphics, roof edge spoiler, glossy rear spoiler, R16 Portago Alloys, black painted roof, black ORVM and Chrome Fender ‘Black & White’ Badge.

On the inside, the only change is ‘Black & White’ Leatherette Seat Cover. Apart from the above mentioned changes, everything else remains same as on offer with existing Vento, Polo and Ameo.

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Volkswagen Group To Merge All Passenger Car Entities In India

German auto giant Volkswagen Group has announced that the company intends to merge its three Indian passenger vehicle subsidiaries - Volkswagen India, Volkswagen Group Sales and Skoda Auto India under one umbrella. The merger has been considered and approved by the Boards of the three companies in India and is now subject to the necessary regulatory and statutory approvals, the automaker said in a statement. VW says the restructuring in an important milestone in the Skoda-led 'India 2.0' project. The merger is intended to improve the efficiency of the existing synergies in the company in terms of usage of resources.

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I am not sure how they will make the dealerships work. If VAG group is officially merged in India, how would a Skoda salesman pitch a Superb against a Passat ? Why maintain distinct showrooms? They could just create a multi-sub brand experience within the same dealership.
 
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Volkswagen to Open 10 Business Centres in India, Target Corporate Fleet Business

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German auto major Volkswagen announced the expansion of its corporate business centre (CBC) programme in India with the addition of 10 more such outlets across its sales network over the next three months. The corporate business centre comprises of a dedicated team providing curated services to all kinds of businesses across sectors, including leasing and rent-a-car solution providers, corporates and government employees.

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Volkswagen India Rolls Out Its 1 Millionth Car Out Of Its Pune Facility

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Volkswagen India today rolled out its one millionth car out of its assembly line at its factory in Pune. The celebratory car was none other than the made-for-India Volkswagen Ameo, rolled out in presence of Gurpratap Boparai, Managing Director, Volkswagen India Private Limited, Steffen Knapp, Director, Volkswagen Passenger Cars India.

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Volkswagen Expands Network With First City & Pop-up Stores In India



German auto giant has inaugurated its first city and pop-up stores in India, in a bid to expand its presence and touchpoints in the country. The manufacturer opened its first City store at Richmond Road in Bengaluru, while the Pop-up store opened in Tumkur. The automaker says that the initiative aims to prepare the brand to be 'fit for the future', while being innovative. Volkswagen plans to introduce 30 new pop-up and city stores across the country over the next one year.

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Volkswagen Polo, Vento & Ameo Cup Editions Launched



The 2019 ICC World Cup is here and to celebrate the global sporting event, Volkswagen India has introduced the 'Cup Edition' on its Polo, Vento and Ameo models. The new Cup Edition versions will be launched soon and bring new cosmetic styling and additional equipment over the standard models. With the new special editions, the automaker has also begun its #GermanyCheersForIndia marketing campaign in the country. Volkswagen has not announced the prices yet on the special edition models. However, expect the same to be priced at a marginal premium over the standard versions.





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Volkswagen Inaugurates new Dealership Facility in Ranchi, Jharkhand

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Volkswagen inaugurated its new dealership in Ranchi, Jharkhand. Under Rohit Kataruka, Managing Director, the state-of-the-art facility spread across a total area of over 17,000 sq. ft. comprises of 5-car display along with 10-service bays. The workshop can undertake preventive maintenance, general and accidental repair work and encompasses a paint booth.

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New Volkswagen Polo, Vento 2019 spied undisguised at Pune dealership

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Volkswagen India is all set to launch the updated variants of Polo and Vento in India. Over the past few months, camouflaged spy shots of the two cars were shared. Now, thanks to automotive enthusiast Sachin Parvatikar and his friend, the two cars have been spotted undisguised for the first time at a Volkswagen India dealership.

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Volkswagen Announces Partnership with Zoomcar, 200 Polo Hatchbacks Available on Subscription Basis

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Broadening the spectrum of shared mobility in India, Volkswagen has partnered with Zoomcar, a shared mobility platform. Under Zoomcar’s ZAP Subscribe model, potential customers can now subscribe to a Volkswagen Polo at a fixed monthly subscription fee, in addition to host of other benefits. A total of 200 VW Polos are on offer for subscription under this partnership.

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