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Mahindra’s Farm Equipment Sector has paid a tribute to farmers on the occasion of “Kisan Diwas” by forming an image of a farmer with 500 Mahindra Tractors at the company’s Nagpur Plant.
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- This honour was bestowed upon the farmers to recognize their noteworthy and purposeful contribution to the field of agriculture, the backbone of the Indian economy.
- As a part of conveying gratitude towards farmers, Mahindra Tractors made a digital film showcasing India's largest tractor installation forming an image of a farmer as #DeshKiTasveer.
- The company also organized on ground activities and customer engagement initiatives across Mahindra Tractors dealerships, where farmers can bring in their photographs and order personalized calendars.
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