Lexus Comes To India: ES300h, RX450h & LX450d Launched


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AMG

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After rumors of Nissan planning to bring the Infiniti brand to India, it was only time that Toyota announces the Lexus brand in India. India and China are two of the most lucrative markets for luxury cars right now. Most international brands are making a beeline to enter the Indian market as soon as possible. However, Lexus cars (being a luxury brand) will not sold from Toyota’s sales outlets. If the company brings the line of luxury sedans and SUVs, it will establish separate dealerships for retailing them. During an interaction with Indian Autos Blog back in December 2009, a top TKM official said there was a plan in place to bring Lexus to India. He was however unwilling to commit on a time frame. Lexus vehicles are currently brought into the country by private importers. Toyota India also has plans to introduce a Financial Subsidiary so that the customers can avail of loan facility easily. Called as Toyota Financial Services, this subsidiary will help boost Toyota’s auto sales in the future. Their market study is almost over, though a final decision on entry is still pending.

Source: Indian Autos Blog

First Infinity, now Lexus.

Toyota, make up your mind. QUICK
 
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Re: Toyota Looking to Bring Lexus in India

Lexus definitely have the potential to be a very successful brand in the luxury car market in India. People in India already know Lexus as a luxury car brand. This segment is only going to get bigger. Plus Lexus cars would be much more reliable and cheaper to maintain than their German counterparts.
 
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Re: Toyota Looking to Bring Lexus in India

@ Mods The same content is copied twice , please delete one.


I would personally like to see Lexus coming here.
 
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Re: Toyota Looking to Bring Lexus in India

Lexus would do well only with the LS, RX and IS models. GS is too old and even internationally, it doesnt do well. another model they should bring is the CT hatchback.
 
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AMG

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Re: Toyota Looking to Bring Lexus in India

I dont think Toyota should launch the Lexus CT hatchback, as the market is not suitable.

I do think that they should launch the Lexus LF-A as a brand building exercise. :stupid:
 

350Z

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Re: Toyota Looking to Bring Lexus in India

As a luxury car brand, Lexus will be well-accepted in India. Also with the name of Toyota on their back, the reliability front will only double up. They have an amazing range of beautiful luxury cars internationally and GS, LS, RX and IS C are some of my favourites. it will be a pleasure to see some of them gracing our roads. So let the luxury car battle begin.

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Drive Safe,
350Z
 

350Z

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Re: Toyota Looking to Bring Lexus in India

Toyota has confirmed to bring Lexus in India. It will start with LS and RS series followed by GS later on. They may even start manufacturing them locally depending upon the market response. Some official words by Yukitoshi Funo, Executive vice-president of Toyota Motor Corporation.

“We have been watching India with keen interest and we are happy to announce that we will bring Lexus to India in 2013”
“We would rather have a few, quality dealerships than a large number of mediocre outlets”
“We need consider local production to compete with the others in the market, but this is still being studied,”
“The Indian consumers’ awareness of Lexus is quite surprising and much more than we anticipated,”
Source: Autocar India.com

Drive Safe,
350Z
 
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Re: Toyota Looking to Bring Lexus in India

Good move, there are lot of potential customers here.
 

350Z

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Re: Toyota Looking to Bring Lexus in India

The launch of Lexus brand is expected to be delayed further due to the high import duties and current sluggish market in India (Source: Link).
The Lexus project has been delayed due to heavy import duty and the sluggish market.

We cannot set a definite timeline as no decision has been taken on the import duty reduction - Sandeep Singh.
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350Z
 
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Re: Toyota Looking to Bring Lexus in India

Updating this thread with the renewed interest of Toyota in bringing Lexus to India.

Inspired by the success of luxury brands like Audi and Mercedes-Benz in India, Japanese automotive manufacturer Toyota has signaled the introduction of its luxury brand Lexus in the country. This comes after years of speculation of the brand being introduced in India.
Toyota To Launch Lexus Brand In India
 
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Re: Toyota Looking to Bring Lexus in India

In the luxury car market - ruled by German majors Audi, BMW and Daimler's Mercedes-Benz with growth figures touching double digits,Toyota Motor has revived plans to launch its Lexus luxury brand in India .
BMW, Audi and Mercedes-Benz have increased local assembly of cars to keep prices competitive in India. Tata Motors' Jaguar Land Rover unit is also following a similar strategy. Toyota is also working on similar lines to make prices attractive.

Toyota Revives Plan to Launch Luxury Brand Lexus Here | ET Auto
 
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Re: Toyota Looking to Bring Lexus in India

Toyota will introduce Lexus brand to India in 2015.

Will it be the Lexus LX570 (RHD) to be the first to arrive?

Lexus LX570 (RHD) has been imported on 25th of September, 2014. It measures 5,003mm in length, 1,971mm wide, 1,920mm tall and has a wheelbase of 2,850mm.

The Lexus LX570 is powered by a 90 degree V8, 5.7L petrol engine producing 383 BHP of power @ 5,600 RPM and 546 Nm of torque @ 3,600 RPM. Engine is mated to a six-speed, sequential-shift automatic with ECT (electronically controlled transmission) and powers all four wheels with a Torsen limited-slip differential. The massive SUV can accelerate from o-100 kmph in 7.5 seconds.
Toyota will introduce Lexus brand to India in 2015 | Shifting-Gears
 

Akash1886

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Toyota Won't Launch Lexus & Daihatsu Brands in India

Buddies,

MUMBAI: Toyota Motor will hold back the launch of its Lexus and Daihatsu brands in India, and make no fresh investments here until the regulatory uncertainty shrouding the country's automobile industry is cleared, the vice chairman of its local unit said.

The company is the latest among foreign auto majors to review India strategy citing rules, which they say are always in a flux.
Link

Regards

Akash
 

Akash1886

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Re: Toyota Halts Plan of Introducing Lexus in India

Friends,

Update

Lexus has begun importing it's RX 450H Hybrid SUV in India as per import records from Zauba.

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Regards

Akash
 

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