Force Launches "One" - The 140 BHP SUV (4x4, ABS & Base 82 PS Versions Now Launched)


350Z

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re: Force "One" the 140 BHP SUV to launch in July

UPDATE: May is here and Force Motors is almost ready to launch their new SUV. I'm attaching the spyshots and important excerpt from article by Autocar India.

This 2.2-litre common-rail turbo-diesel is the same unit that powered the W210 E-class when it was first launched in 2000; though this engine is now a generation old, it still meets the latest Bharat Stage IV norms and promises better performance and refinement than homegrown engines from Mahindra and Tata. Although this engine will be made under license from Mercedes by Force Motors for its SUV, it’s unclear if the German company will allow its brand name to be used on the vehicle. The ride and handling has been tuned by Lotus and the Force SUV is currently in the sign-off stage before production begins around June. According to industry sources, the SUV will be priced around Rs 10-12 lakh and will come with lots of features which include airbags and ABS.
force_suv_resized.jpg

IMG_0497.jpg

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Thread Starter #32

AMG

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re: Force "One" the 140 BHP SUV to launch in July

it still meets the latest Bharat Stage IV norms and promises better performance and refinement than homegrown engines from Mahindra and Tata.
That is what was factory ordered.
It is not easy to beat established players.
 

350Z

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re: Force "One" the 140 BHP SUV to launch in July

Force is unveiling this SUV today. The car has been named as 'One'.

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re: Force "One" the 140 BHP SUV to launch in July

I am eagerly waiting for this SUV to launch. IMO if priced well, this SUV can earn something for the Force motors.
 
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re: Force "One" the 140 BHP SUV to launch in July

Force Motors haven't unveiled the SUV today, but have shared few details. The launch will be in one month's time. They have revealed a new logo for its passenger vehicle division.

Engine: 2.2-litre common-rail turbo-diesel, Mercedes OM 611 which develops 140bhp and 35kgm of torque.

Price: Between the Mahindra Scorpio and Ford Endeavour. [confused]

And surprising thing is that they have announced that company plans to replace the soon-to-be-launched SUV by an all-new next-generation SUV in 2013. [surprise]

@Mods: IMO, the thread needs to be renamed with correct BHP & name 'Force One'. Just a suggestion.
 
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Force Motors reveals the name of its upcoming SUV!!

"Force Motors finally revealed the name of its eagerly awaited SUV. Force One is the name of this upcoming offering from Force. The name encapsulates the SUV's imagery of ruggedness, strength and power very effectively.

The new logo for their Passenger Vehicle Division was also revealed at an event held at Four Seasons, Worli. “The logo represents a movement independent of any inertia, a movement that is natural and represents both growth and change. It represents ambition and hunger for more and is an indication of the direction that Force Motors is headed towards rapidly.” (photo of the logo)

To know more check out

SUV Force One | Facebook

http://twitter.com/SUVForceOne"
 

350Z

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Re: Force "One" the 140 BHP SUV to launch in July

Threads Merged. Thanks for the info Force Motors! Can we have some pictures of today's event?

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Re: Force "One" the 140 BHP SUV to launch in July

....
Foreign consultants are working on minimizing NVH levels.
.....
Indian engineers are working for foreign OEMs in NVH departments & for a Indian product we need a foreigner to work on the same[frustration]
 
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Spied

I spotted this car while I was coming back from Manali.
The car in real looks like an ugly cousin of Hyundai's Santa Fe.The cars engine sounds 'unrefined', it sounded like a small truck engine.It was emitting too much smoke.
As soon I took out my camera, the driver saw me and fled.[frustration]
So, this is the only pic I manged.:sorry:
 

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350Z

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Re: Spied

Excellent spy shot! Thanks for same. Most likely this could be the Force One. Can you share more initial observations (if any)?

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Re: Spied

Excellent spy shot! Thanks for same. Most likely this could be the Force One. Can you share more initial observations (if any)?

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This car is 100% Force One.The car has good road presence.[:)]
The car was going to Leh via Rohtang pass.I guess they were testing cars ability and durability in harsh conditions.The ground clearance is similar to the Tata Safari.Thats all I could recall.
 

350Z

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Re: Force "One" the 140 BHP SUV to launch in July

Possibly the car might be going under cold weather testing. Upon watching this spy shot, representative from Force Motors has to say the following:
Force Motors said:
This is a test vehicle, that too when it is not refined. Final product will be up to your expectaions. Please don't relate test vehicle as final product.
Well, let's hope so.

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