Citroen Partners With Kotak Mahindra Prime To Offer Auto Finance Solutions


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Akash1886

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CITROËN PARTNERS WITH KOTAK MAHINDRA PRIME TO OFFER AUTO FINANCE SOLUTIONS​

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[L to R – sitting] Mr. Jean Louis Grumet, Vice-President, China/Asean and India/Pacific area, Banque PSA Finance, Mr. Joel Verany, Vice President Sales & Network Development, Citroën India, and Mr. Vyomesh Kapasi, Managing Director, Kotak Mahindra Prime along with (L to R - standing) Mr. Shishir Mishra, Director and Head - Partnerships (India), Banque PSA Finance and Mr. Suraj Pajappan, Senior Vice President - Dealer Finance, Kotak Mahindra Prime.​


· Partnership will provide retail finance and enable mobility solutions to customers

· To boost the Brand offensive in 2020 jointly with the launch of flagship C5 Aircross SUV

· Dealers to get customised credit solutions

Chennai, 10 October 2019
Citroën, a globally successful brand of the auto conglomerate, Groupe PSA, has partnered with Kotak Mahindra Prime Ltd (KMPL), a leading car finance company in India, to offer innovative retail finance and enable mobility solutions in India. The partnership with KMPL will offer innovative finance solutions and value added products to the customers and customised credit solutions to dealers in India. This tie-up, in addition to the earlier agreements signed with Axis Bank and ALD, will provide Citroën India customers with wide array of finance options, making their experience more rewarding.

Commenting on the partnership, Mr. Roland Bouchara, Senior Vice President Sales and Marketing, Citroën India said, “At Citroën, we are continuously looking-out for new collaborations that will deliver best ownership experience to our future customers and dealer partners. Auto finance is a big enabler for customers to buy cars in India, hence, we consider this as critical to reach out to the prominent financial institutes like KMPL to offer new-age finance solutions by supporting future customers to own their dream Citroën cars and dealers to have seamless access to customised credit solutions.”

The flagship vehicle, Citroën C5 Aircross SUV, will be the first product from the Citroën brand for the Indian customers, which will be launched in 2020. The SUV will set a benchmark in style, comfort and innovation in its segment in India.

About Citroën

At the heart of the automotive market, Citroën has asserted itself since 1919 as a popular brand in the true sense of the word, making people and their lifestyles its first source of inspiration. A spirit underlined by its ‘Inspired by You’ signature and embodied by cars combining unique design and benchmark comfort. Within the sector of mainstream brands, Citroën also stands out with a unique customer experience (Citroën Advisor, ‘La Maison Citroën’, etc.). In 2018, the Brand sold 1.05 million vehicles in over 90 countries.
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Akash
 

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