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THE XOVER 22nd December 2011 08:02 AM

The Story of Tata's Epic Journey: From Trucks To Hexa
 
http://www.theautomotiveindia.com/fo...tate_first.jpg

Source:http://Tata Motors - Wikipedia, the free encyclopedia

The question which was recently nagging me for the last few days had perhaps no meaning, or a significant meaning- you never know.Why Tata are such a special Indian automotive company?Has it really made our nation proud?The quest for answer of theis question lead me to this thread, you believe it or not.Now lets get moving shall we and go through this epic journey in all its glories and plight.


Part 1 ---(1954-1969)

Part one of this story begins with Tata's(then Telcos') collaboration with Daimler Benz- The German Powerhouse,with the dawn of independence.This partnership launched its first truck way back in 1954 and continued to taste success till 1969 when Tata decided its time to play alone.Some of chief highlight of this partnership:

1/ Launched its first diesel truck in 1954.
2/ Jawahar Lal Nehru walks through Jamshedpur apprentice shop in 1958.
3/ In 1965 1,00,000 trucks are sold.


Part 2---Time to move Alone(1969-1991)

Part two of this story begins with confidence of JRD Tata when he decided to move alone in automotive industry,lets look at some of highlights of this era:

1/ 1969 - First Tata branded truck rolls out ,which marked end of an era and beginning of a new one.
2/ In 1977 Tata manufactured its first commercial vehicle at its plant in Pune.
3/ In 1986-Tata launches its first light commercial vehicle from Telco, the Tata 407.

Part 3 - Fly higher and higher(1991-present)

This is the most interesting part of the story.When Tata thought if we can be so successful in commercial sector , then why not enter into passenger automobile sector.

1. In 1991 the iconic Tata Sierra was launched.
2. In 1992 Tata launched Estate.
3. 1994--- Tata Sumo launched, and was sold 1 lac units in no time.
4. 1998--- Tata Indica and Tata Safari launched.Indica receives more than 1 lac bookings in a fortnight.
5. 2002 Tata Indigo launched.
6.2003 Telco changes into Tata Motors.
7. 2008 Tata displays Nano and launches Sumo grande, Vista and Indigo CS.
8. 2009 Tata launches Manza,Nano and Xenon.
9.2010-- Finally Tata launches Indias' first Cross-Over Tata Aria.
10. And in 2011 Tata started to export Manza.

So fellow TAI'ns what do you think about this wonderful journey,also please add if I have missed something, few pics of all these iconic vehicles would be cordially welcome,till then Sayonara.[:)]

THE X-OVER




TSIVipul 22nd December 2011 08:17 AM

Re: The story of Tata's Epic Journey from Trucks to Aria
 
Xovy,dear why not complete the thread,where are the pics of the 'iconic' Tata 407,Tata Sumo,Tata Sierra and first Tata Mercedes truck etc etc??

Mr.Boss 22nd December 2011 09:27 AM

Re: The story of Tata's Epic Journey from Trucks to Aria
 
Nice thread dear, TATA is the only OEM in India to have a wide range of products, right from entry level & world's cheapest car to HCVs. Please add some snaps to the initial post

Quote:

Originally Posted by THE XOVER (Post 121604)
1. In 1991 the iconic Tata Sierra was launched.
2. In 1992 Tata launched Estate.

Sierra and Estate were launched way before the market actually needed them. Even today the market is ready to accept Sierra with latest Dicor mill and better interiors.

THE XOVER 22nd December 2011 01:30 PM

Re: The story of Tata's Epic Journey from Trucks to Aria
 
Part 4---- Bring the World to knees (Global Acquisitions)

1. Ever heard of Cielo guys, it was a wonderful car of its time,but I am sure you all remember the cute lill' Matiz.Well these products came from Korean giants of the time known as 'Daewoo Motors'.In 2004 this company went bankrupt and Tata tookover its truck division which marked the beginning of series of Global Acquisitions by Tata. Today this company is known as 'Tata Daewoo Commercial Vehicle'.We have seen Tata produce stunning trucks like "PRIMA" with the help of this takeover.

2.In 2005, Tata Motors acquired 21% of Aragonese 'Hispano Carrocera' giving it controlling rights of the company.

3. In 2007, Formed a joint venture with 'Marcopolo' of Brazil and introduced low-floor buses in the Indian Market.

4.In 2008, Tata Motors acquired British 'Jaguar Land Rover (JLR)', which includes the Daimler and Lanchester brand names.

5.In 2010, Tata Motors acquired 80% stake in Italy-based design and engineering company Trilix for a consideration of €1.85 million. The acquisition is in line with the company’s objective to enhance its styling/design capabilities to global standards.


Source:Tata Motors - Wikipedia, the free encyclopedia


Wait for THE XOVER to bring more next time, until them good-bye[music]

TSIVipul 22nd December 2011 09:12 PM

Re: The story of Tata's Epic Journey from Trucks to Aria
 
7 Attachment(s)
Now let me be quite elaborating and carry one:-

1945:
Tata Engineering and Locomotive Co. Ltd. was established to manufacture locomotives and other engineering products.

1948:
Steam road roller introduced in collaboration with Marshall Sons (UK).

1954:
Collaboration with Daimler Benz AG, West Germany, for manufacture of medium commercial vehicles. The first vehicle rolled out within 6 months of the contract.

1959:
Research and Development Centre set up at Jamshedpur.

1961:
Exports begin with the first truck being shipped to Ceylon, now Sri Lanka.

1966:
Setting up of the Engineering Research Centre at Pune to provide impetus to automobile Research and Development.

1971:
Introduction of DI engines.

1977:
First commercial vehicle manufactured in Pune.

1983:
Manufacture of Heavy Commercial Vehicle commences.

1985:
First hydraulic excavator produced with Hitachi collaboration.

1986:
Production of first light commercial vehicle, Tata 407, indigenously designed, followed by Tata 608.

1989:
Introduction of the Tatamobile 206 - 3rd LCV model.

1991:
Launch of the 1st indigenous passenger car Tata Sierra.
TAC 20 crane produced.
One millionth vehicle rolled out.

1992:
Launch of the Tata Estate.

1993:
Joint venture agreement signed with Cummins Engine Co. Inc. for the manufacture of high horsepower and emission friendly diesel engines.

1994:
Launch of Tata Sumo - the multi utility vehicle.
Launch of LPT 709 - a full forward control, light commercial vehicle.
Joint venture agreement signed with M/s Daimler - Benz / Mercedes - Benz for manufacture of Mercedes Benz passenger cars in India.
Joint venture agreement signed with Tata Holset Ltd., UK for manufacturing turbochargers to be used on Cummins engines.

1995:
Mercedes Benz car E220 launched.

1996:
Tata Sumo deluxe launched.

1997:
Tata Sierra Turbo launched.
100,000th Tata Sumo rolled out.


1998:
Tata Safari - India's first sports utility vehicle launched.
2 millionth vehicle rolled out.
Indica, India's first fully indigenous passenger car launched.

1999:
115,000 bookings for Indica registered against full payment within a week.
Commercial production of Indica commences in full swing.

2000:
First consignment of 160 Indicas shipped to Malta.
Indica with Bharat Stage 2 (Euro II) compliant diesel engine launched.
Utility vehicles with Bharat 2 (Euro II) compliant engine launched.
Indica 2000 (Euro II) with multi point fuel injection petrol engine launched.
Launch of CNG buses.
Launch of 1109 vehicle - Intermediate commercial vehicle.

2001:
Indica V2 launched - 2nd generation Indica.
100,000th Indica wheeled out.
Launch of CNG Indica.
Launch of the Tata Safari EX
Indica V2 becomes India's number one car in its segment.
Exits joint venture with Daimler Chrysler.

[B]2002:[]
Unveiling of the Tata Sedan(INDIGO) at Auto Expo 2002.
Petrol version of Indica V2 launched.
Launch of the EX series in Commercial vehicles.
Launch of the Tata 207 DI.
2,00,000th Indica rolled out.
5,00,000th passenger vehicle rolled out.
Launch of the Tata Sumo'+' Series
Launch of the Tata Indigo.
Tata Engineering signed a product agreement with MG Rover of the UK.

2003:
Launch of the Tata Safari Limited Edition.
The Tata Indigo Station Wagon unveiled at the Geneva Motor Show.
On 29th July, J. R. D. Tata's birth anniversary, Tata Engineering becomes Tata Motors Limited.
3 millionth vehicle produced.
First CityRover rolled out
135 PS Tata Safari EXi Petrol launched
Tata SFC 407 EX Turbo launched

2004:
Tata Motors unveils new product range at Auto Expo '04.
New Tata Indica V2 launched
Tata Motors and Daewoo Commercial Vehicle Co. Ltd. sign investment agreement
Indigo Advent unveiled at Geneva Motor Show
Tata Motors completes acquisition of Daewoo Commercial Vehicle Company
Tata LPT 909 EX launched
Tata Daewoo Commercial Vehicle Co. Ltd. (TDCV) launches the heavy duty truck 'NOVUS' , in Korea
Sumo Victa launched
Indigo Marina launched
Tata Motors lists on the NYSE..the first Indian automobile company to do so..

2005:
Tata Motors rolls out the 500,000th Passenger Car from its Car Plant Facility in Pune
The Tata XOVER[evil][drive] unveiled at the 75th Geneva Motor Show
Branded buses and coaches - Starbus and Globus - launched
Tata Motors acquires 21% stake in Hispano Carrocera SA, Spanish bus manufacturing Company
Tata Ace, India's first mini truck launched
Tata Motors wins JRD QV award for business excellence.
The power packed Safari Dicor is launched
Introduction of Indigo SX series - luxury variant of Tata Indigo
Tata Motors launches Indica V2 Turbo Diesel.
One millionth passenger car produced and sold
Inauguration of new factory at Jamshedpur for Novus
Tata TL 4X4, India's first Sports Utility Truck (SUT) is launched
Launch of Tata Novus
Launch of Novus range of medium trucks in Korea, by Tata Daewoo Commercial
Vehicle Co. (TDCV)

2006:
Tata Motors vehicle sales in India cross four million mark
Tata Motors unveils new long wheel base premium Indigo & X-over concept at Auto Expo 2006
Indica V2 Xeta launched
Passenger Vehicle sales in India cross one-million mark
Tata Motors and Marcopolo, Brazil, announce joint venture to manufacture fully built buses & coaches for India & markets abroad
Tata Motors first plant for small car to come up in West Bengal
Tata Motors extends CNG options on its hatchback and estate range
TDCV develops South Korea's first LNG-Powered Tractor- Trailer
Tata Motors and Fiat Group announce three additional cooperation agreements
Tata Motors introduces a new Indigo range

2007:
Construction of Small Car plant at Singur, West Bengal, begins on January 21
New 2007 Indica V2 range is launched
Tata Motors launches the longwheel base Indigo XL, India's first stretch limousine
Common rail diesel (DICOR) engine extended to Indigo sedan and estate range
Tata Motors and Thonburi Automotive Assembly Plant Co. (Thonburi), announce formation of a joint venture company in Thailand to manufacture, assemble and market pickup trucks.
Roll out of 100,000th Ace
Tata-Fiat plant at Ranjangaon inaugurated
Launch of a new Upgraded range of its entry level utility vehicle offering, the Tata Spacio.
CRM-DMS initiative crosses the 1000th location milestone
Launch of Magic, a comfortable, safe, four-wheeler public transportation mode, developed on the Ace platform
Launch of Winger, India’s only maxi-van
Fiat Group and Tata Motors announce establishment of Joint Venture in India
Launch of the Sumo Victa Turbo DI, the new upgraded range of its entry-level utility vehicle, the Sumo Spacio
Tata Motors launches Indica V2 Turbo with dual airbags and ABS
Launch of new Safari DICOR 2.2 VTT range, powered by a new 2.2 L Direct Injection Common Rail (DICOR) engine.
Rollout of the one millionth passenger car off the Indica platform.


Here are some pics too,more to come later:-

TSIVipul 22nd December 2011 09:13 PM

Re: The story of Tata's Epic Journey from Trucks to Aria
 
2008:
Ace plant at Pantnagar (Uttarakhand) begins production.
Indica Vista – the new generation Indica, is launched.
Tata Motors' new plant for Nano to come up in Gujarat.
Latest common rail diesel offering- the Indica V2 DICOR, launched.
Indigo CS (Compact Sedan), world’s first sub four-metre sedan, launched.
Launch of the new Sumo -- Sumo Grande, which combines the looks of an SUV with the comforts of a family car.
Tata Motors unveils its People's Car, Nano, at the ninth Auto Expo[clap].
Xenon, 1-tonne pick-up truck, launched in Thailand.
Tata Motors signs definitive agreement with Ford Motor Company to purchase Jaguar and Land Rover.
Tata Motors completes acquisition of Jaguar Land Rover.
Tata Motors introduces new Super Milo range of buses.
Tata Motors is Official Vehicle Provider to Youth Baton Relay for The III Commonwealth Youth Games Pune 2008.
Indica Vista – the second generation Indica, is launched.
Tata Motors launches passenger cars and the new pick-up in D.R. Congo.

2009:
Tata Motors begins distribution of Prima World truck
Tata Motors launches the next generation all-new Indigo MANZA
FREELANDER 2 launched in India
Tata Marcopolo Motors' Dharwad plant begins production.
Tata Motors launches Nano - The People's Car
Introduction of new world standard truck range.
Launch of premium luxury vehicles - Jaguar XF, XFR and XKR and Land Rover Discovery 3, Range Rover Sport and Range Rover from Jaguar and Land Rover in India.

2010:
Tata Ace becomes India's first 1-lakh brand in goods commercial vehicles.
Appointment of Mr. Carl-Peter Forster as Managing Director of Tata Motors.
Jaguar Land Rover announces opening of its Dealership in New Delhi.
Tata Motors to construct heavy truck plant in Myanmar under Government of India's Line of Credit.
Tata Motors declared as the Commercial Vehicle Maker of the Year.
Tata Motors Passenger Car Division launches ‘Tata Motors Service Edge' for leading edge customer service.
Tata Motors displays Tata Nano EV at
the 80th Geneva Motor show.
Chief Minister of Punjab inaugurates Tata Motors supported State Institute of Automotive and Driving Skills.
Jaguar Land Rover announces Dr. Ralf Speth as Chief Executive Officer.
Tata Motors appoints Mr. Carl-Peter Forster as Group CEO. Tata Motors Group displays the widest range of products and environment-friendlytechnologies at Auto Expo 2010.
Tata Motors launches Magic Iris.
On 26th April 2010, Tata Motors sold its 4 millionth Commercial Vehicle.

2011:
Tata Motors unveils Assembly Plant in South Africa
Jaguar Land Rover inaugurates new vehicle assembly plant in Pune India
Jaguar celebrates 50 years of iconic E-Type
Jaguar c-x75 scoops Louis Vuitton award in Paris
Tata Pixel, new city car concept for Europe, displayed at the 81st Geneva Motor Show
Range Rover Evoque wins Car Design of The Year
Tata Motors introduces the new Tata Indica eV2, the most fuel efficient car in India with 25 kmpl mileage
Tata Motors launches the Tata Magic IRIS, a 3-4 seater 4-wheel passenger carrier for public transportation
Tata Motors launches the Tata Ace Zip, a 600-kg micro truck for deep-penetration goods movement
Jaguar Land Rover inaugurates new vehicle assembly plant in Pune India
Tata Nano begins international journey with Sri Lanka, as Tata Motors celebrates 50th year of its International Business.


TO BE CONTINUED...

TSIVipul 22nd December 2011 09:47 PM

Re: The story of Tata's Epic Journey from Trucks to Aria
 
11 Attachment(s)
Here are some more pics of the Tata vehicles:-

TSIVipul 22nd December 2011 10:10 PM

Re: The story of Tata's Epic Journey from Trucks to Aria
 
Here is the complete product range of Tata:-

Passenger cars and utility vehicles:
Tata Aria
Tata Sierra (Discontinued)
Tata Estate (Discontinued)
Tata Sumo/Spacio
Tata Sumo Grande
Tata Safari
Tata Indica
Tata Vista
Tata Indigo
Tata Manza
Tata Indigo Marina
Tata Winger
Tata Magic
Tata Nano
Tata Xenon XT
Tata Aria
Tata Venture
Tata Iris

Concept vehicles
2000 Aria Roadster
2001 Aria Coupe
2002 Tata Indiva
2004 Tata Indigo Advent
2005 Tata Xover
2006 Tata Cliffrider
2007 Tata Elegante
2010 Tata Versa
2010 Tata Essota
2011 Tata Pixel

Commercial vehicles
Tata Ace
Tata Super Ace
Tata TL/Telcoline/207 DI Pickup Truck
Tata 407 Ex and Ex2
Tata 709 Ex
Tata 809 Ex and Ex2
Tata 909 Ex and Ex2
Tata 1109 (Intermediate truck)
Tata 1512 (Medium bus chassis)
Tata 1612/1616 (Heavy bus chassis)
Tata 1618 (Semi Low Floor bus chassis)
Tata 1623 (Rear Engined Low Floor bus chassis)
Tata 1518C (Medium truck)
Tata 1613/1615 (Medium truck)
Tata 2515/2516 (Medium truck)
Tata Starbus (Branded Buses for city, inter city, school bus and standard passenger transportation)
Tata Divo (Fully built luxury coach)
Tata CityRide (12 – 20 seater buses for intra-city use)
Tata 3015 (Heavy truck)
Tata 3118 (Heavy truck) (8×2)
Tata 3516 (Heavy truck)
Tata 4018 (Heavy truck)
Tata 4923 (Ultra-Heavy truck) (6×4)
Tata Novus (Heavy truck designed by Tata Daewoo)
Tata Prima (The World Truck designed by Tata Motors and Tata Daewoo)

Military vehicles:
Tata LSV (Light Specialist Vehicle)
Tata Mine Protected Vehicle (4×4)
Tata 2 Stretcher Ambulance
Tata 407 Troop Carrier, available in hard top, soft top, 4×4, and 4×2 versions
Tata LPTA 713 TC (4×4)
Tata LPT 709 E
Tata SD 1015 TC (4×4)
Tata LPTA 1615 TC (4×4)
Tata LPTA 1621 TC (6×6)
Tata LPTA 1615 TC (4×2)
Tata Winger Passenger Mini Bus

mukeshus 22nd December 2011 11:25 PM

Re: The story of Tata's Epic Journey from Trucks to Aria
 
Well i never knew TATA was in collaboration with Mercedes in producing trucks, if they were partners now, we could have seen lot of mordern trucks.

Thanks for sharing info.

THE XOVER 23rd December 2011 08:39 AM

Re: The Story of Tata's Epic Journey from Trucks to Aria
 
@ 350Z, TSIVipul

Thank you guys, I am really grateful.[:)]

@Mr. Boss, mukeshus

Thank you guys for your remarks.And Mukesh I am glad that you have known an unknown fact about Tata, after all that is exactly the purpose of this thread, to make people more aware about Indian automotve legacy.

PART 5 --- CLIMB THE SIERRA AND WRESTLE THE SUMO

In 1991, Tata were able to launch, India's first lifestyle SUV Tata Sierra with a load of segment first features like 'power steering', 'power windows','rear deffoger','power brakes' etc.This product was completely designed in India and later on formed the basis of DC design's "Aria Concept vehicle".The vehicle first came with 2.0 lt IDI motor which pumped out 68 ps power, later with inclusion of turbo this motor was able to churn out 90 ps power and reached a top speed of 160 kmph.Sierra was discontinued after the launch of Safari,but this SUV still has umpteen fan following who want Tata to launch it again.

In 1992 Tata launched people mover version of Sierra known as "Estate".The next MUV to come out of their portfolio was going to change the game like no other.In 1994 they launched "Tata Sumo" which was named after Mr Sumant Moolgaonkar, (Su-Mo) who was instrumental in a number of revolutionary changes in TELCO and bringing about significant progress.This UV single handedly destroyed Mahindra Armada which was the ruling UV of India then.Sumo sold 1,00,000 units in mearly 3 years after its launch.Today with various variants like Victa,Gold,Grande it is still going strong.

abhiram 23rd December 2011 03:21 PM

Re: The Story of Tata's Epic Journey from Trucks to Aria
 
Great Info thanks for sharing. I never knew these info before, Keep these cumming worth reading it.

THE XOVER 23rd December 2011 04:07 PM

Re: The Story of Tata's Epic Journey from Trucks to Aria
 
Quote:

Originally Posted by abhiram (Post 121909)
Great Info thanks for sharing. I never knew these info before, Keep these cumming worth reading it.

Thank you abhi,yes that's exactly the purpose of this thread,and yes wait for all the remaining parts which will follow soon.

THE XOVER 23rd December 2011 04:35 PM

Re: The Story of Tata's Epic Journey from Trucks to Aria
 
Part 6 ----- More Car per Car

Before bringing this interesting story, may I ask to you,"what are dreams?"Man's innate vision, or his unsatisfied fancies! Have dreams got any creative power,well in this case they had.Way back in 1995 the chairman of Tata Sons,Mr. Ratan Tata, had a dream.A dream to make an affordable small car of footprint of Zen, space of Amby and price of Maruti 800.And "Tata Indica" was the fruition of this dream.Some key highlights of the car were:

* Monocoque body,first for Tata.
* I.DE.A Italy design beautiful exteriors.
* Tata's first front wheel drive car, with transversely mounted engine.
* Was designed with modern aerodynamics in mind.

In January 1998 , Tata finally unveiled the car and entire nation went beserk.Is this a TATA car?Was the question on every one's mind, until 30th December 1998 when the car was launched.It received more than 1 lac booking just a week after launch, and remained a bestseller in its category for almost a decade.Now with the new gen Vista , TATA have taken Indica moniker to a whole new level, and the car is going still strong.Truely a car that makes us Indians proud.

ELEVATE......more to come,till then ,watch this space[;)]

THE X-OVER

vijay 23rd December 2011 04:59 PM

Re: The Story of Tata's Epic Journey from Trucks to Aria
 
One word, awesome, thats some superb collection you got and shared.It takes efforts to collect this all and share.Thankyou for doing it and awaiting to come more.

TSIVipul 23rd December 2011 06:42 PM

Re: The Story of Tata's Epic Journey from Trucks to Aria
 
Quote:

Originally Posted by THE XOVER (Post 121931)
Before bringing this interesting story, may I ask to you,"what are dreams?"Man's innate vision, or his unsatisfied fancies! Have dreams got any creative power,well in this case they had.Way back in 1995 the chairman of Tata Sons,Mr. Ratan Tata, had a dream.A dream to make an affordable small car of footprint of Zen, space of Amby and price of Maruti 800.And "Tata Indica" was the fruition of this dream.Some key highlights of the car were:

* Monocoque body,first for Tata.
* I.DE.A Italy design beautiful exteriors.
* Tata's first front wheel drive car, with transversely mounted engine.
* Was designed with modern aerodynamics in mind.

In January 1998 , Tata finally unveiled the car and entire nation went beserk.Is this a TATA car?Was the question on every one's mind, until 30th December 1998 when the car was launched.It received more than 1 lac booking just a week after launch, and remained a bestseller in its category for almost a decade.Now with the new gen Vista , TATA have taken Indica moniker to a whole new level, and the car is going still strong.Truely a car that makes us Indians proud.

This is what I was really searching for.no doubt the Indica was a revolutionizing car in the Indian auto industry.In fact it was the Indica that showed Indians that:-
Hatches can also run on diesel and
Hatches can also have a big and spacious cabin.
And why to forget that great FE Indica offered?

THE XOVER 23rd December 2011 07:54 PM

Re: The Story of Tata's Epic Journey from Trucks to Aria
 
Quote:

Originally Posted by TSIVipul (Post 121970)
Hatches can also run on diesel and
Hatches can also have a big and spacious cabin.
And why to forget that great FE Indica offered

Absolutely correct,it was Indica that created the B+segment in India,the most frugal diesel hatch it was,and since then all have literally followed suit[:D]

mastersquall 23rd December 2011 11:06 PM

Re: The Story of Tata's Epic Journey from Trucks to Aria
 
wwhhhoooo never knew all these things thanks guys for sharing details [clap]

THE XOVER 24th December 2011 07:47 AM

Re: The Story of Tata's Epic Journey from Trucks to Aria
 
Quote:

Originally Posted by mastersquall (Post 122026)
wwhhhoooo never knew all these things thanks guys for sharing details [clap]

Thank you master for your kind words, wait for THE XOVER to bring more.

THE XOVER 25th December 2011 09:09 AM

Re: The Story of Tata's Epic Journey from Trucks to Aria
 
1 Attachment(s)
Part 7 --- All Hail " THE KING"

Famous English dramatist Shakespeare once wrote: "What a piece of work is man!".So may I ask you why man is so special,well its his inquisitiveness people,his desire to explore the unexplored,his will to tame the untamed,and his journey to travel the poles,his quest to not follow others but rather make his own road..At the end of 1998 and early 1999 Tata launched India's first indigenious SUV , Tata Safari,which ever since its launch is known as " The King" by its lovers.Now lets know a little about the car shall we:

First generation

Launched in 1998 in Turbo Diesel form, the Safari had 87 PS (64 kW) power. It came with a synchromesh forward five-speed gearbox, with a 4X4 option. However, it was regarded to be grossly underpowered, and had a lot of body roll.
The new Tata Safari DiCOR (DiCOR standing for "Direct Injection Common Rail engine") is powered by a 3000 cc inline-four cylinder engine that develops 116 PS (85 kW) at 3000 rpm and 300 N·m (221 ft·lbf) of [COLOR=#0066cc]torque[/COLOR] between 1600 and 2000 rpm. The engine is taken from the Tata 407, a truck manufactured by Tata Motors. The new engine is mated to a five-speed gearbox, with a new, sporty gear lever.

2007 revision

Tata displayed the Euro 4 compliant 2.2-litre DiCOR engine with 140 PS (103 kW) and 320 N·m (236 ft·lbf) of torque at the 2006 Bologna Motor Show. It was launched on October 5, 2007. It has some improved interior features like two-tone upholstery and leather seats. The high end version of the Safari comes with full safety features like airbags and ABS with EBD. Additional features like rear AC vents, reversing camera, DVD player with LCD screens in the front seats headrests and dimming lights too are also available as an option. Four-wheel drive options are available on EX, GX and VX variants which, uses a Borg Warner shift on the fly transfer case.
India's leading automotive portal CarWale recently did a series of off-road trails on a Tata Safari DiCOR 2.2 4×4. The only modifications done to the Safari were removal of running boards and addition 15 inch rims shod with 235/75 R 15 Radial tyres. The off-road performance of the Safari was highly praised by them
Driving impressions
The main issue with the Safari is that it is quite a heavy vehicle; it tilts the scales at 2,115 kg (4,660 lb) (kerb); adding an extra 110 kg (240 lb) for the 4WD variant. The consequence of that is though the engine specifications sound great on paper — 320 N·m (240 lb·ft) of torque at 1600 rpm — it is not a great leap in terms of outright performance. With the DiCOR engine, the 4WD Safari is substantially quicker than the Scorpio or Innova also with a lighter engine under the hood it feels more agile.

Source : WiKipedia

So folks till next time the xover brings more ,"All just hail THE KING"

THE XOVER 26th December 2011 02:29 PM

Re: The Story of Tata's Epic Journey from Trucks to Aria
 
Part 8 ---- Stick a Boot on to a Hatch!! What an idea 'Sir Jee'[:)]

What's an idea,or better an innovation?Man's creative power, his ability to think out of box,or his ingenuity?Any wild guesses?No, let me give you an hint,"Stick a boot on to a Hatch".Now you definitely know what am I talking about.Yes I am indeed talking about India's first hatch based sedan 'Tata Indigo' which was launched way back in 2002.And voila since than we have seen Dezire,Vento,Rapid and what not!Yes I know idea is "infectious".Now lets go through entire history of this "idea":


Indigo Sedan (2002-2009)




In 2002, Tata introduced India's competitive indigenous sedan: the Indigo. Designed in-house, it is a sedan version of the Tata Indica, with which it shares a large number of parts. Launched with a Turbodiesel and Petrol engines, An intercooled 'TDI' Engine, and Dicor engines were added. A minor redesign was done in 2006 which added dual chamber headlamps and different bumpers. It was superseded by Tata Indigo Manza in 2009.
Indigo Marina (2004-2010)

The station wagon version called the Indigo Marina (called the Indigo SW in export markets) was unveiled at the New Delhi Auto Expo 2004.The various advance features embedded to Indigo Marina variants are front and rear cabin lamp with spot reading lamp, HVAC system, 4 spoke wheel, aluminum gear shift knob, power windows, body colored bumpers, roof rails, rub rails on door, full wheel covers, digital clock, retractable luggage cover, side impact beams, collapsible steering column. As of 2010, the production of the Marina has been cut back, and the vehicle is no longer readily available in most Tata dealerships.
Indigo XL (2007-present)

The Long Wheel Base Version called the Tata Indigo XL went on sale in January 2007. It is the long-wheelbase version of the Indigo sedan. It has a 200 mm (7.9 in) stretched wheelbase and a 101 hp engine.The Petrol model has MPFI 16 valve twin cam engine,whereas the diesel variant features a DICOR engine developed in-house. Some features are powered front seats (driver and passenger), rear air conditioning console with separate controls, all four power windows with auto power down function, and car phone.More to add Tata Indigo XL is also equipped with excellent high end characteristics like 32 bit microprocessor , 1396 cc , 16 valve engine, Power of 100 PS (74 kW; 99 hp) , 200 mm (7.9 in) extended wheelbase , Fuel tank capacity : 42 L (9.2 imp gal; 11.1 US gal)
Indigo CS (2008-present)

Tata launched the Tata Indigo CS at the 2008 Auto Expo in New Delhi. CS stands for compact sedan and is the world's shortest sedan. The Indigo CS is subjected to low excise duty. There are three models each in petrol and disel version. Indigo CS petrol has a 1.2 litre, 65 PS (48 kW; 64 hp), MPFI engine variant and a 1.4 litre TCIC engine for the diesel version. The Indigo CS was initially launched with the Indica Grille and Headlights, and with the Indigo Dual chamber headlights and grille in 2009. A DiCOR option was also added.
In 2010, it received a new BS-4 compliant Common rail CR4 engine and upgrades in technology class and design, under the name Indigo CS e-series.

Features:- Indigo CS is world's shortest sedan car, size of a hatchback and spaciousness of a sedan car. Beige interiors, new AC facia, reading lamp, sporty steering wheel, the instrument panel, New styled Front Grille, front and rear bumper ,Soft touch finest quality seats ,Centre Cluster & Air Conditioning Controls , Anti-glare Inner Rear View Mirror, and trunk space of 380 litres with Independent McPherson struts equipped suspension system.Indigo Manza (2009-present) (2nd generation)



Tata Motors launched the Indigo Manza on 14 October 2009. The variant is based on the Tata X1 platform which was displayed by Tata Motors in its prototype form called Elegante Concept during the 2007 Geneva Motor Show. It is priced between Rs 4.8 lakhs and Rs 6.75 lakhs. The launch coincided with the phasing out of the earlier sedan version of Indigo. Four variants are the Aqua, Aura, Aura (ABS) and the Aura +. with engine options of a 1.4 liter petrol and a 1.3 liter diesel engine, shared with the Fiat Linea.
Tata Motors have confirmed that the Indigo Manza will remain as a standalone platform and will not spawn other variants,like in the previous generation.
A Facelifted version of the Manza, known as The Tata Manza Elan was launched in February 7th, 2011. It sports new looks like the Chrome inserts in Fog Lamps, Rub rails, Bumper etc. It also has the Biege n' Burgundy Dual tone interiors, Silver and Black dual tone Alloys and also, Elan comes in an Exclusive Colour of Tyrian Wine.
A limited edition Manza Elan was also launched. This model was known as the Tata Manza Elan Celebration. It had some limited edition features like Reverse Parking Sensor, Celebration Badging, Ebony black and White interior colour scheme and Leather Feel Seats. The Celebration Edition costs just Rs.15000 more than the in stock Elan
Features

Manza has some of the most luxurious features like a 2 DIN music system which supports USB, AUX and Bluetooth connectivity, driver information system, steering mounted audio controls, ABS, Dual front airbags, Alloy Wheels, colour changing tachometer needle which turns red when the car reaches to the redline, engine immobilizer and central locking based on the variants available.
Source :Wikipedia

So now you know it really was "What an idea,sir jee".Surely one can say "ingenuity thy name is Tata"[:)]

THE XOVER 26th December 2011 05:21 PM

Re: The Story of Tata's Epic Journey from Trucks to Aria
 
Quote:

Originally Posted by vijay (Post 121943)
One word, awesome, thats some superb collection you got and shared.It takes efforts to collect this all and share.Thankyou for doing it and awaiting to come more.

Thank you vijay. You meant THE XOVER or TSIVipul[evil], because really though Xover started this topic, actually its Vipul that has done the hard work and made this thread such a readable and interesting one,so Vipps you may agree with me or not,but THE X-OVER says thank you one more time.[glasses]

TSIVipul 28th December 2011 02:11 PM

Re: The Story of Tata's Epic Journey from Trucks to Aria
 
4 Attachment(s)
Quote:

Originally Posted by THE XOVER (Post 122567)
Thank you vijay. You meant THE XOVER or TSIVipul[evil], because really though Xover started this topic, actually its Vipul that has done the hard work and made this thread such a readable and interesting one,so Vipps you may agree with me or not,but THE X-OVER says thank you one more time.[glasses]

Well,ahem ahem..there is nothing like that,its just THE XOVER who thinks like that.

Now,here are the achievements of some Tata cars/SUVs in some motorsport events,its this year that Tata has entered the motor sports and has given sweep to many other competitors who were ruling but didn't had enoyugh pedigree to do so:-

TSIVipul 28th December 2011 02:27 PM

Re: The Story of Tata's Epic Journey from Trucks to Aria
 
6 Attachment(s)
Some more:-

TSIVipul 28th December 2011 02:44 PM

Re: The Story of Tata's Epic Journey from Trucks to Aria
 
Quote:

Originally Posted by THE XOVER (Post 122481)
Part 8 ---- Stick a Boot on to a Hatch!! What an idea 'Sir Jee'[:)]

What's an idea,or better an innovation?Man's creative power, his ability to think out of box,or his ingenuity?Any wild guesses?No, let me give you an hint,"Stick a boot on to a Hatch".Now you definitely know what am I talking about.Yes I am indeed talking about India's first hatch based sedan 'Tata Indigo' which was launched way back in 2002.And voila since than we have seen Dezire,Vento,Rapid and what not!Yes I know idea is "infectious".Now lets go through entire history of this "idea":



Indigo CS (2008-present)

Tata launched the Tata Indigo CS at the 2008 Auto Expo in New Delhi. CS stands for compact sedan and is the world's shortest sedan. The Indigo CS is subjected to low excise duty. There are three models each in petrol and disel version. Indigo CS petrol has a 1.2 litre, 65 PS (48 kW; 64 hp), MPFI engine variant and a 1.4 litre TCIC engine for the diesel version. The Indigo CS was initially launched with the Indica Grille and Headlights, and with the Indigo Dual chamber headlights and grille in 2009. A DiCOR option was also added.
In 2010, it received a new BS-4 compliant Common rail CR4 engine and upgrades in technology class and design, under the name Indigo CS e-series.

Features:- Indigo CS is world's shortest sedan car, size of a hatchback and spaciousness of a sedan car. Beige interiors, new AC facia, reading lamp, sporty steering wheel, the instrument panel, New styled Front Grille, front and rear bumper ,Soft touch finest quality seats ,Centre Cluster & Air Conditioning Controls , Anti-glare Inner Rear View Mirror, and trunk space of 380 litres with Independent McPherson struts equipped suspension system.

OT:Well,as I am reading this thread I have started loving the fanboyism of THE XOVER towards the Tata.What I mean is that there are the fans of other brands too on the forum but the way the Xover presents the Tata simply moves me,you put a heap of trash in front of him and put a Tata logo on it and I am sure The Xover will definitely find out something good out of it too.

Returning back to the topic:-
Well,the Indigo is amongst the cars which I really liked and praised too.Yeah,it was an Indica with a boot but the design never looked awkward or weird like the DZire,instead it always looked like a complete sedan.
Although right now Indigo may not be ruling,but it was the sedan which taught India what the hatch based sedans are and they are also nowhere lagging against the true Sedans.
Also the Indigo was the first budget diesel sedan of India
[clap]

Now came Indigo CS,this taught the world what the compact sedans are,in other words not only India,but Tata taught the world about the compact sedans.In other words,THE LUXURY OF A SEDAN CAN BE COMPACT TOO!!
The path showed by Tata is now being followed by Maruti Suzuki for their new DZire CS.
Mahindra for their new Verito CS and many more.

Xovy dear,now I am eagerly waiting for the Nano chapter to come,very well written every chapter is and I can really say that this is the best piece of writing I have came across on the forum till date(no offence to any one,its just what I feel)

THE XOVER 29th December 2011 01:57 PM

Re: The Story of Tata's Epic Journey from Trucks to Aria
 
Quote:

Originally Posted by TSIVipul (Post 122900)
OT:Well,as I am reading this thread I have started loving the fanboyism of THE XOVER towards the Tata.What I mean is that there are the fans of other brands too on the forum but the way the Xover presents the Tata simply moves me,you put a heap of trash in front of him and put a Tata logo on it and I am sure The Xover will definitely find out something good out of it too.

Yes The Xover is simply too patriotic[:)].
Quote:

Xovy dear,now I am eagerly waiting for the Nano chapter to come,very well written every chapter is and I can really say that this is the best piece of writing I have came across on the forum till date(no offence to any one,its just what I feel)
Thank you very much Vipps, yes Nano saga will come soon,but that part you brought about Tata winning motor races was quite informative to say the least, so Vipul , I say ," Just bring more".[thumbsup]

TSIVipul 29th December 2011 03:55 PM

Re: The Story of Tata's Epic Journey from Trucks to Aria
 
14 Attachment(s)
Well,here are some more:-

THE XOVER 29th December 2011 05:52 PM

Re: The Story of Tata's Epic Journey from Trucks to Aria
 
Part 9 ---- Small Wonder/India Shinning [;)]

For all those who are following this thread and all those who will follow it in future,today we have come to that part which is most special of them all.This part tells the story og that car which has shaken and astonished people world wide,it is culmination of the Indian engineering to its ultimate height.Who would have thought that a proper car can be built for around 1 lac rupees,but one Mr. Ratan Tata( the real ratan of our nation).One day as he was going to his office in his luxury sedan, he saw a person carrying his entire family of 5 in a scooter and commuting in rain.His great brain started to work, something needs to be done to get rid if this pathetic state of Indian commuters,and there he conceived yet another idea which turned into innovation and then literally converted into a revolution.The Tata Nano was Born!!

Now lets go through its entire history shall we:

How The Nano was Born?
Seeing an opportunity in the great number of Indian families with two-wheeled rather than four-wheeled vehicles,Tata Motors began development of an affordable car in 2003. The purchase price of this no frills auto was brought down by dispensing with most nonessential features, reducing the amount of steel used in its construction, and relying on low-cost Indian labor.
The introduction of the Nano received much media attention due to its low price, and the car was available to buy throughout India in early 2011.
The Nano's development was foreshadowed by the 2005 success of the affordable, 4-wheeled Tata Ace truck.

Expectations

Many have had great expectations for this small car, some perhaps going a bit too far. One study, by Indian rating agency CRISIL, thought the Nano would expand the nation's car market by 65%. It was also anticipated that the 2009 launch of the car would greatly affect the used-car market, with prices dropping 25-30% in the lead up to the launch. However, due to limited supply (customers had a waiting period of up to one year) used-car prices reverted to their former figures.
Sales of new Suzuki Alto-based Maruti 800s (considered the Nano's nearest competitor) dropped by 20%, and used ones by 30% immediately following the unveiling of the Nano. As Autocar journalist Mark Rainford summarizes: “People are asking themselves—and us—why they should pay, say, 250,000 Rupees for a Maruti Alto, when they can wait and get a brand new Nano for less in a few months’ time, a car that is actually bigger.”

Singur factory pullout


Tata Motors announced in 2006 that the Nano would be manufactured in Singur, West Bengal, helped in part by a forced acquisition and reuse of farmland by the West Bengal state government to entice Tata to build there. Local farmers soon began protesting the forced acquisition of their land for the new factory. As the protests continued through 2007 and 2008, Tata first delayed the Nano launch and later decided to build the car in a different state (Gujarat) instead.
Design

http://www.theautomotiveindia.com/fo...2011/12/77.jpg http://www.theautomotiveindia.com/fo.../2011/12/2.png
A Tata Nano in silver.


The car's exterior was designed at Italy's Institute of Development in Automotive Engineering(I.DE.A).
Cost cutting features


The Nano's design implements many cost-reducing measures.
  • The Nano's trunk is only accessible from inside the car, as the rear hatch does not open.
  • One windscreen wiper instead of the usual pair.
  • No power steering, unnecessary due to its light weight.
  • Three lug nuts on the wheels instead of the usual four.
  • Only one wing mirror( now 2 in Nno 2012).
  • radio or CD player can be fitted as accessories.
  • No airbags in any model.
  • 624cc rear engine has only 2 cylinders.
  • No air conditioning in base model.
Price


Announcing the vehicle as the least expensive production car in the world, Tata aimed for a starting price of one lakh, or 100,000, rupees. This was approximately US$2000 at the time. As of December, 2010, the cheapest Nano costs around US$2900.
Rapidly rising material prices (up 13% to 23% over the car’s development time) are blamed for these price rises. In late October 2010, Reuters reported that prices will be raised by an average of 9,000 rupees (US$202) from November because of rising material costs,and as of the end of 2011 the Nano costs http://www.theautomotiveindia.com/fo.../2011/12/2.png140,000 rupees (more than US$3,000).

Model versions

http://www.theautomotiveindia.com/fo...2011/12/78.jpg http://www.theautomotiveindia.com/fo.../2011/12/2.png
Tata Nano Std


http://www.theautomotiveindia.com/fo...2011/12/79.jpg http://www.theautomotiveindia.com/fo.../2011/12/2.png
Tata Nano Europa



At its launch the Nano was available in India in three trim levels: Europa

This export version of the Nano was first shown at the 2009 Geneva Motor Show but has yet to go on sale. Heavily upgraded to meet EU safety and emission standards, the car will have a number of improvements over the standard Nano, including an extended wheelbase, a new 3-cylinder engine, power steering, an anti-lock braking system (ABS) and an improved interior and exterior. The Nano Europe will be more expensive, heavier, and less fuel efficient than the standard Nano with prices said to be around US$6000. At the 2011 Geneva Motor Show Tata unveiled the Tata Pixel, a rear engined, four passenger city car based on the Nano Europa platform.[
Export

Export to other countries like Sri Lanka and Nepal has akready begun, and the car has shown good response there.
Technical specifications

The Nano(2012) is a 38 PS (28 kW; 37 hp) car with a two-cylinder 624 cc rear engine.
The car complies with BS4 Indian emission standards and can also meet European norms.

Awards
  • 2010 Business Standard Motoring Indian car of the year.
  • 2010 Bloomberg UTV-Autocar car of the year.
  • 2010 Edison Awards, first place in the transportation category.
  • 2010 Good Design Awards, in the category of transportation.
And folks don't for one second think that the Nano saga has completed, hell for nano ,"End is only the beggining of the start"[;)].

THE XOVER 30th December 2011 02:18 PM

Re: The Story of Tata's Epic Journey from Trucks to Aria
 
The Nanomania continues
Scene 1
Way back in 2005, when Mr. Ratan Tata conceived an idea to make a people’s car for the masses, his idea was made fun of by the auto experts, the media,as well as other company CEOs.Noticable amongst all critics of Nano were the CEO of Suzuki Global Mr. Suzuki, who said that a car at one lakh is just not possible.There were interesting speculations in the media, some said the car would look like bajaj “tuk-tuk”.Some believe the car would be two bikes welded into one, but who would have thought how this car would turn up at 2008 auto expo[:)].

Scene 2
Come January 2008,date 10, time 11 am, and Tata are going to unveil their 1 lac car.There is a buzz in the audience section who were covering the event LIVE, first the function starts with how this dream was conceived, then some mention of the nay-sayers who believed this can not be done.Then finally all lights go out,all silence,The Xover is getting even more impatient, "Oh Lord all mighty!! Why this waiting game."Then finally, finally flashing of indicators and here comes Tata’s 1 lac car in pearl white colour driven by one Mr. Ratan Tata himself, and the whole world was shocked, Oh!! What a beauty THE XOVER says at one glance.Ratan Tata then addresses the mob, “There are some people who thought the name of the car should be Mamta,some said it should be Budhu, but we have decided to call it the Nano”.Huge applause by the witnessers.”Even though prices of raw materials are up since we made this promise of giving you a car at one lac",says Mr. Tata,”but a promise is a promise, so this car would be available at one lac ex-factory”.People go absolutely nuts with this announcement.Some are waving their check book as they want the car now.

Scene 3
April 2009 the car is launced at promised price and receives more than 2 lakh bookings,many people believe that had Mamta Banerjee not spoiled the party Nano would have been a run away success, but lack of proper production facility really did hurt the car,and now with Nano 2012 the car is doing a revival, lets see how it goes.But The Xover for one can not help but remember the lyrics of Mirja Galib on this journey of Nano which have been full of trials and tribulations:

“Haq to ye hai ki Haq ada na hua”.[cry]

TSIVipul 30th December 2011 02:39 PM

Re: The Story of Tata's Epic Journey from Trucks to Aria
 
7 Attachment(s)
Haha thanks a lot Xovy,now here comes some images:-
The various colors of Nano,and yes you are right that car in the rally is a Nano:-
Tata NANO-KHUSHIYON KI CHAABI!!!

autosafari 30th December 2011 04:48 PM

Re: The Story of Tata's Epic Journey from Trucks to Aria
 
Good job!!! Xover and Vipul

Please do mention about the 37 patents in Nano.

THE XOVER 30th December 2011 04:54 PM

Re: The Story of Tata's Epic Journey from Trucks to Aria
 
Thanks Vipul,glad that you liked the nano saga(overlook the irony of words :nano/saga).Next is the story of the XOVER[:D], by the way please post the images of various tata concept vehicles like Cliffrider, Xover[evil], Pixel, Elligente,etc with proper captions.Thanks in advance.



Yours THE X-OVER

TSIVipul 30th December 2011 08:46 PM

Re: The Story of Tata's Epic Journey from Trucks to Aria
 
2 Attachment(s)
Well,here are some pics:-

Tata Cliffrider

TSIVipul 30th December 2011 09:04 PM

Re: The Story of Tata's Epic Journey from Trucks to Aria
 
5 Attachment(s)
Here are pics of Tata Xover,Pixel,Elegente,Versa,Aria Coupe and Aria Roadster:-
(note:All these are concept cars)

THE XOVER 31st December 2011 08:25 AM

Re: The Story of Tata's Epic Journey from Trucks to Aria
 
Whoa , the Cliffrider looks smoking hot, what a wild concept by Tata, also XOVER looks very stylish, Aria Sports concept looks like a dream and Pixel looks realy cool.[clap]
Once again great work by you Vipul,just keep it up[thumbsup].

THE XOVER 1st January 2012 07:36 AM

Re: The Story of Tata's Epic Journey from Trucks to Aria
 
Happy New Year everyone.

@autosafari
Currently I don't have 37 patents of Nano with me, as I get it I will post here.

@TSIVipul
Vipps that Blue coloured Vista 90 that you have posted on the back page looks really cool, but most importantly now with Vista taking part in rallies, the future customers of Vista are going to get much sturdy car especially suspension wise,kudos to Tata for taking participation in all these motor races which were earlier dominated by Suzuki and Mahindra, before they stamped their authority big time.Great work Vipul, if you have more info about Tata motorsports post them here, it really enhances our knowledge.

Happy New Year once again to all,and may all of you achieve motoring Nirvana this year.[:)]

S Class 1st January 2012 03:39 PM

Re: The Story of Tata's Epic Journey from Trucks to Aria
 
I liked the convertible buddy. Seems this will be true convertible which is affordable [clap]. Seeing Indian conditions, I never found convertibles from Merc, BMW etc. as VFM products. And in Pune, people have bad habit of eating gutkha & spitting without looking [anger].

Btw, any dates for this convertible ?? [confused]

THE XOVER 1st January 2012 05:21 PM

Re: The Story of Tata's Epic Journey from Trucks to Aria
 
@ S Class

The convertible that you saw was Aria sports coupe/roadster, it was only a wild concept just like Cliffrider by Tata only to showcase their designing prowess, they are not meant for real time production IMO.

THE XOVER 4th January 2012 02:53 PM

Re: The Story of Tata's Epic Journey from Trucks to Aria
 
1 Attachment(s)
Part 10 ---- Sedan + Suv = X-Over

Kisi ko jameen nahi milti,kisi ko Aasman nahi milta, bottomline you can not have it all.Now we know that world -wide car lovers are divided into 2 groups, those who love low slung fast sedans and those who prefer tall trucks aka SUVs.Sedan lovers argue that its small, nimble, fun to drive,and efficient, while SUV lovers argue that its big, robust and has that feel of go anywhere do anything.Oh GOD! What to do of this definitive SUV vs sedan debate, and which really is better?

One more time this debate troubled someone, and he decided to invent something, something that will have "muscle of SUV with finnesse of sedan", one car that was supposed to be ,"A new breed".In 2005 Geneva Tata launched this "THE XOVER" conept which would latter on become India's first cross-over.:


http://www.theautomotiveindia.com/fo...aria-xover.jpg

Tata even then conceived that India needs a vehicle that will have SUV DNA but should be aerodynamic, and should possess qualities in looks as well as feel that you are watching an overgrown sedan rather than a stylish jeep.Rigorous tests began back in 2006, when they started this cross-over project by the name of "Indicruz".After vehement testing of almost 2 million kms the vehicle was finally displayed in 2010 DELHI EXPO as ARIA:
http://www.theautomotiveindia.com/fo...ks-aria-11.jpg

Surprising that Tata would name it after the sports car concept they showed.Since then the wait would begun of its launch, which will finally take place on OCT 11th of the same year.Since then Tata have sold more than 4000 units and the challenge of making it a super success still fires them.But its only a matter of time before India's first indigenous X-over wins the heart of the Indians and becomes a legend like its older siblings[:)].

THE X-OVER

THE XOVER 6th January 2012 12:46 PM

Re: The Story of Tata's Epic Journey from Trucks to Aria
 
Guys Tata are coming with 156 ps version of Aria with AT gearbox and torque of 400 NM, it seems that I will need to work upon my X-over story for a sensational sequel.:biggrin:

THE XOVER 8th January 2012 12:34 PM

Re: The Story of Tata's Epic Journey from Trucks to Aria
 
Homage to the Diminutive legend the "Chotta Hathi"[:D]

"Necessity is the mother of invention they say",and rightly so.Who would have thought 8 years ago in India that we could get rid of those crappy 3 wheeled goods movers.But when Tata Ace was launched in 2005 it literally shook the market and changed the game like never before, it literally annihilated Piaggio Ape the leading small pick-up of our country.Lets go through its story now and pay our tribute to this legend.

History
In December 2000 Grish Wagh was given a brief by Ravi Kant to create a new very light truck line that would add to Tata's current truck range. It was to be economical and to take on the three wheeled cargo auto rickshaws in the Indian market. Based on this brief Wagh approached users of three wheel cargo rickshaws and got their feed back on Tata's future four wheel cargo vehicle. The feedback indicated the need for a economical vehicle that could take light loads over short distances. Additionally the feedback also revealed that future owners would prefer owning a four wheeler cargo vehicle for the perceived prestige it would offer over a three wheeled vehicle.

Launch and Reaction

Tata Motors launched the Ace truck in May 2005 for just above Rs 2 lacs, Rs 200,000 . The new vehicle was a big hit, selling 100,000 in just 20 months. As of Jan 2012 Tata Motors has sold over 700,000 Aces in just 7 Years. The Ace has created another historical event in the commercial vehicle industry. TATA Ace is produced in Pantnagar plant of Tata Motors. Variants of TATA Ace running on CNG fuel and with more environmental friendly engines have been launched. Riding on the success of TATA Ace, Tata Motors has developed TATA Super Ace and TATA Ace Zip. TATA Super Ace is a one ton payload carrier, while TATA Ace Zip is a micro truck with 0.5 ton carrying capacity.

TATA OK

Tata OK is the certified pre-owned commercial vehicles program of Tata Motors Limited and provides ultimate convenience to customers trying to buy a pre-owned commercial vehicle or sell their existing truck. Tata OK started the project in south India with 4 key dealers and it has now been rolled out across the 4 southern states and Maharashtra. At present Tata OK covers only Tata Ace.

TATA SUPER ACE

TATA SUPER ACE is powered by a four cylinder, 475 IDI turbo intercooled diesel engine producing 70 bhp, power steering that translates to a reasonably powerful small truck with a carrying capacity of one ton, and can attain a top speed of 125 kmph. The load area is larger at 8 feet 7 inches. Loading capacity is 1 Tonnes. The Tata Super Ace looks slightly different with a different grille. The company says that the Super Ace offers a lot more by way of driver comforts such as a lockable glovebox, provision for mobile charger, rear view mirrors on both sides and sun visor.
The Super Ace also offers power steering. There are also front bucket seats and some amount of adjustability to the seats. The Tata Super Ace comes with 12 months/50,000 kms warranty.

New segment

Tata Ace has created a new mini segment in India. Priced between 2.25 to 3.35 lakhs, the company aims to convert three wheeler users to 4 wheelers. One of the ideas that prompted the launch of this vehicle might be the government policy in India that bans HMVs (categorized as vehicles weighing above 3 tonnes) to enter cities after 7 p.m. to reduce traffic jams and pollution. TATA has found the gap in the market and released Ace. The 700 cc engine delivers a power of 16 hp (12 kW) at 3200 rpm and a torque of 3.8 m.kgm(37NM ) at 2000 rpm gives a tough competition to Piaggio's mini truck (3-wheeler). It has a permissible loading capacity of 750 kg (1650 lb). It also has a modern cabin compared to its three wheeler rivals. It is best suited for use by villagers in carrying goods over short distances. The project was headed and executed by Girish Wagh.

Manufacturing locations

The mini truck is now produced at the facility in Pantnagar,Uttarakhand although it was initially manufactured at Pune. The Tata Ace succeeded in creating an entirely new segment that competitors are known to be working on different models to compete against the Tata Ace.
A new higher variant Ace II has also hit the roads.

Tata Magic

In June 2007 Tata Motors launched the passenger variant of the Ace, named Magic featuring an all-steel cabin. It offers a flexible seating capacity of 4-7 passengers with adequate legroom. Powered by a 16 bhp (12 kW), 700 cc water-cooled diesel engine, the Magic offers high fuel efficiency and very low maintenance. The 12-inch tyres provide higher ground clearance, and the rigid front axle is designed to handle tough roads. The Magic's turning radius of 4.3 metres (14.1 ft) is nimble enough to navigate the bylanes and traffic of India's crowded cities. The Magic has a clearly visible instrument cluster, utility tray and a digital clock in the dashboard and also a provision for fitting a radio.
The Magic meets BS-III emission norms and has been developed for use in any market — be it urban, semi-urban or rural. It is backed by a 36,000 km/12-month warranty. The Magic range starts at Rs 2.60 lakh (ex-showroom, Pune). Tata Motors' two new vehicles, Magic and Winger, are expected to cater to the two ends of the taxi segment. The Winger, which is a sturdier and more refined product, will attempt to wrestle market share in the staff (ITES/ BPO employees) transportation segments, Hotel & Inter-urban Tourist segments, airport drop and pickup.
Both the Magic and the Winger are being launched nation-wide, starting with Maharashtra and Gujarat, after which availability will be extended to other parts of the country in a phased manner.

http://www.theautomotiveindia.com/fo.../2012/01/1.jpg

Source : Wikipedia.

Stay tuned as THE XOVER will bring more tributes of the other legends of Indian Auto industry, till then Watch Out.[;)]


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