Tata Aria Launch Party - The Time of my Life
I have always been an Automobile enthusiast. So when I got an opportunity to build a car in the comfort of my home, I grabbed it. I participated in the Build A Dream Car Contest
, which was a virtual workshop to build a car. What excited me the most was the fact that I was pitted against several others and it was a mystery as to which car I was building!
I completed all the stages and awaited the results of the contest and I was delighted to be chosen as one of the top 10 players to be invited to a launch Party of the new breed from Tata – The Tata Aria. I quickly contacted my Travel Agent and booked my tickets for Mumbai. I could not manage to get a train ticket and so decided to travel by bus. Though the 950 Kilometre journey from Anjar, Kutch took 15 hours, it was really worth it.
Monday, 11th October 2010 was the day when I attended the Grand Launch Party of the TATA ARIA, and it was one of the most special days of my life.
When I arrived at NCPA at 6:30 pm, I was amazed to see the amount of Media coverage this event was getting. The security was really tough and they did not allow me to take my camera inside. I was a little upset by this, but the lavish interiors of NCPA really pulled up my spirits.
After sometime, I met one of the most senior members of Tata Motors and told him that I was one of the winners and was not allowed to bring my camera by the security. He was gracious enough to come along with me and instructed the security to allow me to take my camera inside.
The launch party was delayed a bit due to the rain, which spoiled the lawn arrangements. But then entered Mr.Ratan Tata and the atmosphere suddenly turned electric. The party began and they started serving Juices, Drinks, Cold Drinks and Starters.
The Launch Presentation was really innovative. We had to wear Goggles to experience the Video in 3D. And the Aria looked fabulous it leapt out of the screen! The whole top leadership of Tata Motors was on the stage, including Mr.Ratan Tata and Mr.P.M.Telang.
The Launch was followed by a nice Dinner and then I got the opportunity to get my hands on the first Indian Crossover – Tata Aria. It was displayed in the lawn and it looked captivating. I got a chance to get inside it and take a closer look. The interiors were really elegant and I loved the innovative setup of the armrest, which we can lock in any position. The Seats had leather which showed a touch of Class.
Though I can talk endlessly about the New Breed – Tata Aria, I would have to say that the experience was remarkable and it will be etched in my memory forever. Here is the link to my Photo Gallery of this Event - Tata Aria Launch Party Gallery Facebook Photo link Login | Facebook
tataaria.com MY official Blog link :- Tata Aria Blog : TATA ARIA