Toyota, Suzuki explore green car, technology partnership.
Toyota Motor Corp. and Suzuki Motor Corp. have agreed to explore collaboration in green cars, safety and information technology.
The collaboration would try to leverage Suzuki’s strengths in low-cost, compact cars and Toyota’s strengths in advanced r&d and larger vehicles.
The partnership is premised on the understanding both companies will continue to compete as rivals and that both companies are free to team with other companies
Statements from Suzuki and Toyota's CEO's
Toyota is the industry-leading, and the most reliable company which is actively working on various advanced and future technologies," Suzuki Chairman Osamu Suzuki said in the statement. He said he first spoke about a partnership with Toyota with Honorary Chairman and former President Shoichiro Toyoda, the father of current CEO Akio Toyoda. |
Akio Toyoda said teamwork was necessary as the industry faces a changing environment. "We need to have the ability to respond to changes in order to survive," Toyoda said. “In addition to the r&d which each company is working on individually, it is very important now to have partners who share the same goal and passion."