Originally Posted by BoltFromTheBlue
My point here is to figure out why Narain is really needed to tune the vehicles? Is it just a marketing gimmick or there is really some sort very quality tuning happening to Tata Vehicles?
I am expecting somebody with insight knowledge of how tuning happens inside the automotive companies, give us some knowledge about these.
If you look into multiple angles there are points to justify.
First. TATA Motors is a relatively new player into passenger vehicles. It requires a person who can give a first hand feedback and insight into making comfortable, fun-to-drive & driver friendly vehicle. I think no one except NK can be a good adviser here.
Second. They need well engineered vehicles to withstand torture for long lasting life. He should also be able to sit with the engineers will be able to engineer better durable and quality parts and which can withstand rough wear and tearing
Third. TATA Motors requires a prominent person to promote its vehicle. And a person from motor sports is much better person to promote than a film star as he can bring more insight into the product that stand just like an emblem.
Now another argue may be that he can help in promoting good handling cars but what about FE. That part can be reverse feeded by the engineers to NK.
So I think NK can be replaced by none other.