Mahindra & SsangYong: Auto Expo 2014 Coverage


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350Z

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Mahindra & SsangYong Auto Expo 2014

> Hall Number: 10

> You’ll Love: An all in one pitstop to check out cars, bikes and commercial vehicles alike.

> You’ll Loathe: No out of the box concept (Unlike Tata). A typical of what one would expect from Mahindra at Auto Expo.

> Show Stoppers: Mahindra Formula-E Car, SsangYong LIV-1 Concept

> Also Don't Miss: Quanto Automated Manual Transmission, Bolero Stinger, XUV500 Hybrid



People behind the success of brand Mahindra: Anand Mahindra and Pawan Goenka.

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Mahindra Formula-E Car

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Mahindra XUV500 Hybrid

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Mahindra XUV500 in Matte Red (Notice the Cheetahs on screen behind)

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The different avatars of XUV500

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Thread Starter #3

350Z

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Mahindra Reva E20

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Mahindra Verito Electric (Utilizing Reva's technology)

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Mahindra Bolero Stinger

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Thread Starter #6

350Z

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Mahindra Customized Bikes

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Mahindra Rodeo RZ

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New Mahindra Centuro

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Interactive activities add to the enjoyment

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Special lounge for the Purple Club members

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Mahindra merchandise for those who 'Live Young. Live Free'. :smile:

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350Z

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Excerpt From Press Release on Mahindra at Auto Expo:
Mahindra & Mahindra Ltd. (M&M Ltd.), India’s leading SUV manufacturer, today unveiled its widest ever and most diverse portfolio of accessible technology solutions at the Delhi Auto Expo 2014. The product pipeline included the range from Mahindra and SsangYong and electric mobility solutions from Mahindra Reva to a diverse range of commercial vehicles and two wheelers.

Taking pride of place at the Mahindra pavilion at the Expo were three world class products, showcased in India for the very first time. These special attractions included Mahindra Reva’s next generation 2 door future ready sports car concept, an XUV500 Hybrid with a cut section and transparent acrylic body to showcase the Hybrid Technology capability of the Mahindra Group and the Mahindra Formula e Car, which will participate in the FIA sponsored Formula E Championship starting in September 2014. A prototype racing vehicle, the Mahindra Formula e provides an excellent global showcase for Mahindra’s electric vehicle technology. Both the 2 door sports car concept as well as the XUV500 hybrid, are thus, in a way, a manifestation of Mahindra´s vision of the 'Future of Mobility', which encompasses the '5Cs' framework of Clean, Convenient, Connected, Clever and Cost Effective vehicle technology.

Speaking at the inauguration of the Mahindra Pavilion at the Auto Expo 2014, Anand Mahindra, Chairman, Mahindra Group said, “We are keenly aware of the increasing pressure on urban transport infrastructure and our display at the Auto Expo showcases advanced mobility solutions that have been designed to address these challenges. They also reflect our vision of the Future of Mobility and would contribute to the development of sustainable urban areas in the future.”

Speaking on Mahindra’s display at the Auto Expo, Dr. Pawan Goenka, Executive Director & President, Automotive & Farm Equipment Sectors, Mahindra & Mahindra Ltd. said, “The Delhi Auto Expo 2014 is an important platform for the Mahindra Group given that we are displaying our comprehensive range of mobility solutions. Our automotive sector is putting on display a range of products which highlight our offering of ‘Accessible Technology’ such as the hybrid XUV500 and the all new autoSHIFT Transmission in the Quanto and the NXG Electric Sports car concept vehicle. Having harnessed distinct synergies with SsangYong, the showcase of the Rodius MPV, the LIV-1 concept as well as the new 2-litre engine in the Rexton bears testimony to the innovative and world class technologies that are now available across our Group. We are committed to a clean and green tomorrow and are working on integrating a comprehensive eco-system of sustainable mobility solutions, encompassing alternative technologies into our research and development and commercialisation plans.”

Commenting on Mahindra’s accessible technology showcase at the Delhi Auto Expo 2014, Pravin Shah, Chief Executive, Automotive Sector, Mahindra & Mahindra Ltd. said, “At Mahindra Automotive we are championing and providing affordable technologies that enhance the quality of life, safety and independence of our customers. These include the unique GPS-based SafeEye technology for our school buses to ensure safe transportation for school kids and the Hybrid technology and Regenerative Braking Systems in the existing as well as newer models and the autoSHIFT Transmission in the Quanto, that enhance energy efficiency.”

Hybrid Technology Showcase

Mahindra has always been at the forefront of sustainability and green technology initiatives. In its sustained efforts to harness the technological advancements and deploy it towards betterment of the overall automotive eco-system, the company has forayed into mass production of the hybrid electric technology on the SUV platforms. The new addition to Mahindra’s portfolio is the XUV500 HYBRID, which ensures a clean transportation option and is designed for urban use. This eco-friendly vehicle boasts of 18% higher fuel efficiency and is the first manual diesel hybrid vehicle in the world.

With a range of integrated electronic and hybrid systems, the XUV500 Hybrid offers peppy drivability, lower emissions, lower fuel consumption and green technology. The XUV500 Hybrid uses various state-of-the-art technologies like Permanent Magnet Synchronous Motor & Lithium Ion battery to supplement fossil fuel energy for vehicle propulsion. The XUV500 Hybrid combines a conventional internal combustion engine propulsion system with an electric motor propulsion system, leading to better fuel economy and performance. The electric motor assists the engine at low engine speeds and while accelerating and it also uses regenerative braking to generate electricity while braking. Mahindra strongly believes in Hybrid technologies and is committed to push the boundaries of green technology to bring accessible yet impactful technologies in vehicles with a light environmental footprint.

Mahindra Adventure Zone

The Mahindra Adventure Zone gave automotive enthusiasts a taste of the inspirational ASEAN XUV500, which was a specially prepared rally XUV500 for the grueling ASEAN Rally that traversed over 8,000 kms across 8 nations through punishing terrain. The XUV500, which was conceived and built as a Global SUV, was chosen as the exclusive vehicle partner for the rally and proved its might, having successfully completed the rally across international borders.
The Adventure Zone will also have on display the specially prepped and rally ready Super XUV500 that has won numerous podium positions in various rallies/raid events across India. The whole car is stripped and welded together for additional strength, an FIA approved roll-cage is fitted for safety and rally seats and rally harnesses have also been added. While the power train is more or less stock, engineers from Mahindra Research Valley and Red Rooster Racing add their magic by playing around with the engine management system to get more power from the engine. The Super XUV 500 develops close to 160 bhp and can do 180 kph plus.

Little wonder then that the Super XUV500 driven by Gaurav Gill (current APRC Champion), Sunny Sidhu and Lohitt Urs have, in fact, dominated the Indian National Rally Championship by being the fastest vehicle in 4 out of 5 INRC (Indian National Rally Championship) rallies. Fans can also catch a glimpse of the one-off Midnight Edition of the hugely popular off-roader Thar with a Hard Top. Resplendent in an all black colour scheme, the Thar Hard Top will be available through our customization route.

Mahindra Live Young Live Free Zone

Auto enthusiasts visiting the Mahindra Pavilion at the Delhi Auto Expo 2014 will also be privy to an area that will recreate the “Live Young Live Free” concept in look and feel, while showcasing a range of products from the Mahindra personal vehicle portfolio.

The highlight of the Live Young Live Free Zone will be the Quanto with autoSHIFT Transmission and Yoga Seats. The display will also include a Special Edition Scorpio, while the tough and rugged Bolero Stinger has also been specially customized by Mahindra for automotive enthusiasts. Rounding up the display at the Live Young Live Free Zone will be a special matte finish XUV500 and a Xylo H Series.

Design Studio

A special ‘Design Studio’ has also been created at the Mahindra stall to share and provide consumer experience and enhance engagement with the Mahindra Brand and its design thought process for products. At this unique studio, consumers from all age groups can understand, experience and enjoy how vehicles are designed. It is the epitome of the ‘Mahindra RISE’ philosophy as it involves innovative and alternative thinking.

The ‘Design Studio’ will have live sketches by designers, a paint your car kiosk, displays of car designer tools, concept car scale models and a design tour which takes the visitor through the process of designing cars. The studio will also have an interactive section wherein the designers can give tips to students who wish to pursue car design. There will also be a fun station where today’s generation can solve car design puzzles and can design their own car through ‘Digital Configurators’.

Accessible Technology Display

On display is the Quanto with the new and state-of-the-art five-speed autoSHIFT Transmission, a technology that has been deployed for the first time in a compact SUV. The autoSHIFT Transmission is a result of technology and engineering collaboration with Ricardo, a global leader in technology.

The new Mahindra 5-speed autoSHIFT transmission represents a significant step forward in transmission technology within the Indian automotive sector. Designed specifically to improve the driving experience and fuel economy in the urban environment, the unit incorporates the key efficiency advantages of a manual transmission while providing the smooth comfort and convenience of an automatic. Most importantly, the Mahindra autoSHIFT Transmission incorporates some extremely advanced technologies. These include an advanced electronic control and hydraulic actuation system that senses driver demand and initiates gear changes automatically based on a highly optimized shift map that delivers the best possible fuel efficiency.

In our endeavour to provide Accessible Technologies, Mahindra has also developed a “regenerative braking” technology in which kinetic energy is recovered through an alternator and stored in the battery which reduces the need of generation during subsequent travel, which in turn leads to reduction in fuel consumption and emission. This technology alone, on an average, is expected to reduce fuel consumption by almost 40 litres per annum and will be soon be introduced in some of our existing and future models.
 
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Very nice coverage Vibhor. Most practical cars are Quanto Auto and Verito electric. Hope they will launch it some day.

Surprising no display of new Scorpio (W105).
 
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Now here, we can clearly see the difference between Tata and Mahindra!
Tata is far more superior and matured than Mahindra.
Where is the Scorpio facelift by the way? I saw one under test yesterday!
The Navistar trucks are ok, but the bus is ugly and cheap looking!
The LIV1 concept is good, but looks quite bulged.
The Quanto's blue color looks [cry]! First Mahindra should upgrade the quality of their all products!
The Bolero Stinger is good, but heavily inspired by the HUMMER.
The HUGE Rodius is interesting. Could have been better if some interior pics were posted.
Mahindra also dull this year.
 
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Slowly, bolero has started looking like hummer.

Scorpio should not have been portrayed in auto expo. Don't think there's anything left to expose in case for Scorpio.

Rest of the show is good, however nothing notable in the car section.
 
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Bolero and Thar is what makes the mahindra stalls intresting with their upcoming electric cars in Reva and verito.
Their quanto sales are nothing to talk about, hopefully with their auto box can show some improvements in their sales.
I am disappointed that they are least intrested in upgrading their verito sedan, better engine in the current market with more better interiors and engines available.
 
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It was a disappointment that Mahindra did not showcase the facelifted Scorpio. I was waiting "only" for the scorp pics in the Mahindra stall and nothing else. Total disappointment [frustration]
 

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