. This is a discussion on Mahindra's Plans For Global Markets within Global Auto Sector. Part of The Auto Talk category; The Pic's show the vehicle with the Mhawk badging on it's rear but the report say's that it carries the ...
MAHINDRA ADDS START-STOP(MICRO HYBRID) TECHNOLOGY TO THE SOUTH AFRICA-SPEC XUV500 CROSSOVER
The Mahindra XUV500 crossover has been one of the most successful products from the Indian SUV giant’s product line up. Apart from the Indian car market, where the SUV is the best selling model in the INR 10-20 category, the flagship crossover is also sold internationally. South Africa is one market where Mahindra sells a range of its SUV models. The XUV500 too is one model that Mahindra sells in South Africa. The South Africa-spec XUV500 crossover now gets a star-stop system, Micro Hybrid technology, in Mahindra-speak. Also, the crossover gets a black interiors trim, a move away from the beige color scheme with which the crossover is sold in India.
Mahindra’s utility vehicles reach Namibia with a promise of affordability
Mahindra has tied up with Spes Bona Motor Company to launch a selection of Mahindra SUV’s in Namibia. Bona Motor Company is already an official dealer for many brands in Namibia such as Fiat, Alfa Romeo, Peugeot and Citroen.
Mahindra’s South African partner is expanding its dealership footprint in Southern Africa, of which Namibia is now a part. Namibia joins the list of 100 countries in where Mahindra is present. Two products will be introduced initially – the 2.2 turbo diesel Scorpio PikUp and the Mahindra XUV500.
The Scorpio PikUp is expected to do well in Namibia, according to the local media depending on its good looks, durability and rugged nature. It will be available in three models – single cab, double cab and SUV. It will be available in both 4×2 and 4×4 derivatives with the entry price of N$ 156,990 (about 9.42 lakhs INR).
The Mahindra XUV500 will also head to Namibia with the trusted 2.2-litre 4-cylinder mHawk diesel and a starting price of N$ 257,900 (about 15.59 lakhs).
All models sold in Namibia are fitted with dual airbags and ABS as standard. Mahindra is targeting farmers and local businessmen with their models. We should see Mahindra introducing more vehicles once its tested the Namibian waters with these two cars.
Fully trained Mahindra technicians will take care of the servicing aspect at a workshop facility in Hyper Motor City.
MAHINDRA LINES UP QUANTO COMPACT SUV AND GENIO FLAT BED PICK UP TRUCK FOR SOUTH AFRICA; MULLS SOUTH AFRICAN ASSEMBLY LINE
South Africa is a major export market for Indian car and utility vehicle maker, Mahindra &Mahindra. Going forward, South Africa, the most prosperous of African nations, could become Mahindra’s gateway to the African continent. So, Mahindra is considering a assembly line in South Africa, in what clearly seems like a growing role for the Southern African nation in Mahindra’s larger scheme of things for the continent of Africa. For now though, a clear time frame for Mahindra’s assembly facility in Africa hasn’t been announced. That said, Mahindra has conducted trial assembly in South Africa, a move that indicates Mahindra’s seriousness when it comes to setting up an assembly operation in that country.
In the next few months, Mahindra has lined up two new products for the South African car market in the form of the Quanto compact SUV and the Genio flat bed pick up truck. Both products are based on the Genio platform, a platform that plays host to a range of products like the Xylo MPV, the Genio range pick up trucks and the Quanto compact SUV. Mahindra already sells the Xylo and the Genio single and double Cab pick up trucks in South Africa. So, the addition of the Quanto and the Genio flat bed to the South African market would only serve to complete Mahindra’s UV range based on the Genio platform.
The Quanto that will be sold in South Africa will be identical to the model sold in India in terms of specifications. The compact SUV is expected to retain the 1.5 Liter twin turbo diesel engine that outputs 100 Bhp-240 Nm. This triple cylinder-twin turbo engine is one of the most tech packed motors in Mahindra’s turbo diesel engine range. The Genio Flat Bed pick up truck to be sold in South Africa will feature a single cab design behind which the flat bed will rest. The Genio flat bed pick up truck will retain the 2.2 Liter mHawk turbo diesel engine that outputs 120 Bhp-290 Nm.
Mahindra has launched the Genio pickup truck in South Africa, making it the first international market for the 1.2 tonne cargo hauler.
Sales of Mahindra’s range of passenger cars and pickups are witnessing growth in South Africa and that made the Indian UV specialist launch the Genio pickup in the country. The Genio will join the lineup that include Bolero pickup, Scorpio, Scorpio pickup, XUV500 and Xylo.
Speaking on the occasion, Mr. Ashok Thakur, CEO of Mahindra South Africa stated, “This new addition is in response to customer requests and in line with Mahindra’s policy of listening to feedback and adapting our product range to meet these needs, when volumes make it viable. The Genio is the result of extensive worldwide research in terms of what the pick-up buyer requires in the various markets where this type of vehicle is popular.”
The pickup will be made in Mahindra’s Chakan facility and will be exported to South Africa where it will be sold through over 50 dealerships. The Genio is positioned between a work horse and a recreational vehicle.
Mahindra established its South African operations in 2004 and has sold over 18,000 vehicles so far. The exports are expected to be on the rise in the times ahead.
Mahindra XUV500 launched in Chile; Brazil is up next
The Mahindra XUV500 has been launched in the Chilean market. Mahindra says that this is just the beginning for exports and markets such as Brazil, Paraguay, Colombia, Peru and Ecuador are up next for its Cheetah-inspired flagship.
The XUV500 is already exported to places such as South Africa, Sri Lanka, Italy and Nepal. For Chile, the XUV500 will be sold as a left hand drive version.
Mahindra already sells the Scorpio and the Genio pickup in Chile and the XUV is their newest addition. The XUV has been launched in partnership with Automotores Fortaleza, distributors who have been steadily building the brand in that region.
Mr. Juan Enrique Retamal, Business Manager, Automotores Fortaleza says that the XUV is positioned as an urban, family vehicle which is also ideal for outdoor activities. He also added that the response to Mahindra products in Chile has “surpassed expectations with increasing retails every month”.
The XUV500 has been launched with the same 2.2-liter diesel engine producing 140bhp of power and 330Nm of torque. The transmission is the same 6-speed manual sold in India. Even the trim lines are that of India where 4WD technology is only offered on the top-end W8 variant.
The XUV500 in Chile will compete with the likes of the Chevrolet Captiva, Hyundai Santa Fe and Kia Sorento, says Mahindra.
Ruzbeh Irani, Chief Executive, International Operations, Automotive & Farm Equipment Sectors, Mahindra & Mahindra Ltd said -
Mahindra is a well recognized brand in Chile. The Mahindra Scorpio is currently one of the top 5 players in large SUV segment and among the top 2 in diesel powered vehicles. Raising the bar, we are proud to introduce the Mahindra XUV500 – an unbeatable combination of distinctive styling and contemporary features, at a compelling price.
MAHINDRA QUANTO TO BE LAUNCHED IN NEPAL DURING JULY 2013
Later this month, Ford will launch its global product EcoSport in Nepal. That said, Nepal is emerging market for almost every Indian and global manufacturer. In first week of July, Nepal will see another vehicle being launched by an Indian manufacturer, in the form of the Mahindra Quanto. Mahindra wants to take on Ford in Nepal with the Quanto by pricing the compact SUV aggressively and giving the SUV host of options. Quanto – which is basically a Mini Xylo
IED Turin students develop design proposals for a compact Mahindra SUV
Car Design graduates at IED Turin have designed compact MPVs and SUVs in collaboration with Mahindra.
The designs were thesis projects of students in the final semester of the three-year post-diploma course in Transportation Design – Car Design at the Istituto Europeo di Design (IED) in Turin, Italy.
Course coordinator Fulvio Fantolino oversaw the project in collaboration with Mahindra. The project asked students to provide a compact Mahindra SUV and MPV for the European market. The concepts were not restricted in size, and were limited only by their imagination.
The project went through stages such as a brand research and a design research stage to come up with solutions that aligned with the requirements of the Mahindra brand. The proposals submitted to the committee were developed comprehensively (interior and exterior) including a rendition of a 3D video.The committee selected three concepts – the Shroom by Aldo Maria Sica, the Core by Denald Jasini and Michal Sebastian Ptak, and the Bee by Alex Vasil Imnadze.
As India’s biggest SUV brand continues its aggressive international expansion, carmaker Mahindra & Mahindra now announced plans to build a development centre in the UK.
According to two people with knowledge of the plans, Mahindra will build the high-end engineering and design centre in the UK to help it enter the European market and increase its technological prowess.
Mahindra’s move into the UK echoes those made by western brands seeking to break into China as automakers have been keen to spread their research centers into overseas markets as the industry becomes increasingly globalized.
The UK is “top of the list” for a European R & D centre, Mahindra’s president Pawan Goenka told the Financial Times, but said the company would make a final decision in three to four months.
“We need to expand our R & D network beyond India now, given the size of the company and the kind of products we are working on,” Mr Goenka said.
5-Seat 120bhp Quanto & XUV500 Automatic Launched in Algeria
The 17th edition of the International Motor Show in Algiers saw our Mahindra & Mahindra launching a couple of new products for the Algerian market – Quanto and the XUV500.
The XUV500 for Algeria and India are almost similar, if you count out the left-hand side steering position in the Algerian version. It gets the same 2.2L 140bhp diesel engine mated to the 6-speed gearbox which we have here. Available in the W6, W8 & W8 AWD variants, Mahindra has missed out the base W4, which is kind of expected.
Interestingly, there is also a 6-speed automatic gearbox on offer which we believe is the same as the Scorpio. India doesn’t have an automatic XUV500 yet and recent reports suggested that Mahindra will launch one next year with an Autobox sourced from Aisin Seiki of Japan (More Details).
On the other hand, the Quanto in Algeria utilizes a bigger 2.2-liter turbo-diesel engine to produce 120 hp and 280 Nm and is mated to a 5-speed manual gearbox. This appears to be the same 2.2L motor from Indian Xylo. The Indian Quanto has the 1.5-litre common rail 3-cylinder engine developing 100 bhp and a new variant carrying an AMT (auto gear shift) was showcased at the Auto Expo and is expected to be launched sometime soon.
The Quanto in Algeria is available only in the top-shelf C8 variant and comes equipped with ABS, alloy wheels, power steering, dual airbags, air conditioning, radio/CD/MP3 system with steering-mounted controls, and electric rear-view mirrors. For the Algerian market, the Quanto C8 comes with a price tag of 19,990 Algerian Dinar, which is equivalent to about INR 15.28 lakhs.
It was understood at that time itself that the company may be planning to launch it in international markets and Algeria is one of them.
Mahindra plans to enter US market only via Ssangyong brand
NEW DELHI: Homegrown auto major Mahindra & Mahindra is keen to enter the SUV market in the US but will do so with the vehicles of its South Korean arm Ssangyong and not under its own brand.
"Yes, we want to be in US, and if we are in the US we want to be with Ssangyong, not with Mahindra SUVs," Mahindra & Mahindra Executive Director (Automotive and Farm equipment sectors) Pawan Goenka said.
He said it would be difficult to justify trying to launch two brands in US as the cost involved is very high.
"So, therefore in the foreseeable future we do not see a Mahindra brand and a Ssangyong brand coming in as a four-wheeler SUV category," Goenka said.
Explaining the reasons for targeting the US market only with Ssangyong, which had last week launched its compact SUV Tivoli, he said: "For us to create a business case, this product has to be in US... The next product, which is the new Rexton, also has to be a product that will work in the US.
"So, if we can get these two products, the B-segment Tivoli and the D-segment Rexton, then I think we can be in the US."
Goenka said, however, the company is undertaking a study of the US market before finalising the course of action.
"Right now, whether we will or will not (enter US) depends on what is the outcome of the current investigation that we are doing, on whether we have the right product and can we sell it at a right price," he said.
Elaborating on the difficulty in entering the US market, Goenka said that in the last 15 years Hyundai was the only brand to be launched there and it took 10 years for it to make a mark.
Mahindra had planned to enter the US market with its Scorpio pick-up in 2009 but ran into trouble after repeated delays and was dragged to the courts by its erstwhile sole distributor Global Vehicles.