It's been over a month since I'm using the lemon fresh fragrance by this brand in my new Alto K10, and I must say the fragrance is just right. Not very strong, but just enough to keep the cabin lemony fresh :D I keep in in one of the cup holder under the ICE.
I bought it from D-Mart (popular supermarket here in Mumbai) M.R.P is 75 rupees but the store price was 60 rupees for 70gms jar. Should at least last over 2 months as the jar is half empty now after 5 weeks.
For those who spend big bucks on car perfumes, must try this if gel based fragrances are something you are looking out for :)